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Lexus News: In the News

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Akio Toyoda & His Path to Becoming Lexus Master Driver


An excellent profile of Akio Toyoda from Hans Greimel of Automotive News.

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The Lexus Hoverboard: Coverage from Around the Web


To call the latest Lexus Hoverboard video a massive marketing success would be an understatement — it’s spread through all corners of the web, even my friends and family are posting about it on Facebook.

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The Lexus Hoverboard Revealed


At long last, Lexus has released the full details on their much-hyped hoverboard — let’s start with the main video with skater Ross McGouran riding the board in Barcelona.

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Lexus Hoverboard to be Revealed Next Week


Lexus continues to tease their Slide Hoverboard project with this new video clip.

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Lexus Global Design Manager: An Interview with Takeshi Tanabe Part 3


The final part of my interview with Takeshi Tanabe, Global Design Manager for Toyota & Lexus.

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Lexus Global Design Manager: An Interview with Takeshi Tanabe Part 2


Through a series of emails, I interviewed Takeshi Tanabe, the Manager of Global Design for both Toyota and Lexus, on a number of wide-ranging topics.