SEMA 2007: The Lexus RX 400h by 714 Motorsports & MOMO

The 714 Motorsports/MOMO Lexus RX 400h has been revealed at SEMA, and as expected, it’s a full-on cosmetic overhaul. The RX has been dropped, kitted, and outfitted with an interior makeover. However, the mesh grille, roof rack, and slightly lowered stance make up a package that resembles an overgrown Pontiac Vibe. The wheels are fantastic …

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Kevin · November 2nd, 2007

2008 GS 460 Added to Lexus USA’s Website

In sync with the new Lexus GS commercial, the 2008 GS lineup has been added to the Lexus USA website, including the GS 460. I’m not sure if the introduction of the refreshed top-end GS could be any more low-key, though that might just be the enthusiast talking. The updated GS page has a slew …

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Kevin · October 18th, 2007

Lexus RX Commercial: Pop-Up Book

I’ve been waiting to see this RX commercial ever since I was sent some behind-the-scenes photos of the filming, and the final cut doesn’t disappoint: It’s hard to imagine the amount of planning necessary to pull off something like this, which doesn’t seem to use any digital effects at all. I’m surprised by the factory …

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Kevin · October 17th, 2007

Consumer Reports: The Lexus GS AWD = Below Average

The news today is that the AWD versions of the Lexus GS, along with two Toyotas, have been dropped from Consumer Reports’ 2007 Recommended list. The net result, Toyota as a whole (including Lexus and Scion) has dropped from first overall to third, behind Honda and Subaru. What were the problems with the AWD GS, …

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Kevin · October 16th, 2007

Debunking the Lexus Age Myth

Not that I don’t trust the words of an outgoing executive, but Jim Farley’s comments last week in Automotive News seem to take a rather dark spin on Lexus’ future: The news comes from former Lexus General Manager Jim Farley, who spoke with Automotive News prior to leaving his job last week to head to …

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Kevin · October 15th, 2007

Flickr Find: A Real Bad Day

If you’re a LX 470 owner, you may want to steer clear of Jamaica, Queens: I asked the photographer, Flickr user underwaterdemolitionman if he had found this in a lake, here was his reply: I’m as sure as you are that it’s one hell of a tale but i got there after “the end.” The …

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Kevin · October 11th, 2007

Lexus General Manger Bolts to The Blue Oval

Jim Farley, general manager of Lexus and brother of Chris Farley, has been lured to Detroit, taking the position of Chief Marketer & Communications at Ford: Farley’s arrival [at Ford] also will be yet another high-profile defection from vaunted Toyota to a Detroit automaker, suggesting that highly regarded industry pros see opportunity in their beleaguered …

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Kevin · October 11th, 2007

The Lexus IS-F Price Guessing Game

Now that the performance figures of the IS-F have been released, there remains only one significant mystery surrounding the car: How much will it cost in the US? One way to figure it out is to take the Japanese price and go backwards, but a straight-up conversion of the ¥7.66 million retail in US dollars …

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Kevin · October 9th, 2007

Lexus September 2007 Sales Report

Almost missed the September US Lexus sales figures: 2007 2006 % Change IS250/350 3,757 4,319 -9.5 ES350 6,491 5,851 15.4 GS350 1,587 2,485 -33.6 GS430/450h 81 221 -61.9 SC430 297 457 -32.4 LS460/600h L 2,918 898 237.9 Total Cars 15,131 14,231 10.6 RX350/400h 7,841 8,688 -6.1 GX470 1,964 2,291 -10.8 LX470 178 490 -62.2 Total …

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Kevin · October 8th, 2007

The Neiman Marcus Lexus IS-F Special Edition

Lexus has started the party early by offering a special edition of the IS-F through the Neiman Marcus Christmas catalogue. Only fifty will be made, and will sport the following differences over the “regular” IS-F: Exclusive black with white accent stitching interior Hand-polished gun-metal rims F logo embossed into headrests Numbered Special Build badge Retailing …

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Kevin · October 2nd, 2007

Lexus Introduces the IS-F to Dealers

There isn’t much to this video of the IS-F’s introduction at a Lexus District Dealer Seminar, but if you have a love of screeching tires, this one is going to be hard to beat: Chances are low, but if there’s really only one white IS-F in North America, it’s sure taken a beating. [Via: Club …

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Kevin · October 1st, 2007

Lexus Launches IS-F Website

It may not have the production specs that everyone’s waiting for, but the new Lexus IS-F website makes up for it by providing just about every other detail you could possibly want, including five previously unseen videos, a ton of new photos and even the story behind the performance sedan: The IS F began with …

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Kevin · September 30th, 2007

SEMA: Video Build-Log of the Tuned Lexus IS-F by Five Axis

I’ve only just discovered a great ongoing video series being shown at MyRide, which follows the development of the tuned Lexus IS-F (plus a Toyota Yaris and Scion XD) by Five Axis that will be shown at this year’s SEMA. The series, serving as a weekly check into development, has two installments so far: Countdown …

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Kevin · September 28th, 2007

Two Tuned Lexus Models from the Upcoming SEMA 2007

As previously mentioned, this year’s SEMA event will showcase nine Lexus models tuned up by aftermarket companies. Most of these companies make little or no mention of this fact on their websites, but two of the tuners have put up some teaser images: Blitz Tuned Lexus GS 430 The Blitz GS hasn’t gone over the …

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Kevin · September 25th, 2007

SEMA 2007: Lexus IS-F Events

Also announced for 2007 SEMA Show is a host of events centering around the Lexus IS-F, which will be available for test drives for the first time ever. The car will also be mounted on a dynamometer, just like the recent Taste of Lexus events, where attendees can spin the wheels to their heart’s content …

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Kevin · September 21st, 2007

SEMA 2007: Lexus to Launch Performance Accessory Line

Lots of SEMA news today, starting with the announcement of a new performance accessory line from Lexus: “The SEMA Show is the premier automotive specialty products trade event in the world, and Lexus is thrilled to participate this year,” said Brian Bolain, National Lexus Interactive and Automotive Events Manager. “SEMA is the perfect venue for …

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Kevin · September 21st, 2007

Lexus US Virtual Open Winner Crowned

Happening much faster than I expected, the Lexus US Virtual Open tennis finals were held yesterday in a match between Benjamin Melinger and Peter Reyes, with Melinger winning after a fierce battle: Melinger, of course, wins the grand prize, a year-long lease of the upcoming Lexus IS-F. I can’t help but wonder how great this …

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Kevin · September 7th, 2007

Lexus IS-F Test Drives @ SEMA 2007

Should you be lucky enough to be attending SEMA 2007, the premier annual automotive specialty trade event, you’re in for an extra-special Lexus treat: The Lexus IS-F will be available for test drives from October 30th – November 1st. No word if these quarter-hour test drives are attended by professional drivers (similar to the Taste …

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Kevin · September 6th, 2007

Lexus USA August 2007 Sales Report

Lexus’ August sales figures are in, and the automaker has posted 3.6% overall increase when compared to last year. Here’s the by-model breakdown of the numbers: 2007 2006 % Change IS250/350 5,381 5,553 -3.1 ES350 8,646 7,973 8.4 GS350 2,161 2,609 -17.2 GS430/450h 139 362 -61.6 SC430 298 493 -39.6 LS460 3,164 1,386 128.3 Total …

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Kevin · September 5th, 2007

Photos from US Virtual Tennis Open

The US Virtual Open, sponsored by Lexus, is taking place in New York right now, and while I had seen digital mockups of the court, WiiNintendo.net has posted up some photos from the event: From the photos, it looks to be a lot of fun, especially with the small tennis court that allows players to …

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Kevin · September 5th, 2007

Three More Taste of Lexus Evening Editions: Chicago, New York & Miami

The Taste of Lexus, an event where Lexus brings out all their current models for test drives, is traveling across the USA, and is scheduled to make stops in Chicago, New York and Miami this month. As with their most recent event in Los Angeles, Lexus will also be hosting “Evening Editions” at each of …

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Kevin · September 4th, 2007

New Lexus VP of Marketing Announced

In the wake of Deborah Wahl Meyer’s departure from Lexus to join Chrysler, Lexus has kept it all in the family, announcing a management shuffle that sees David Nordstrom, formerly the VP of Toyota Financial Services product and marketing, filling the vacant spot: Nordstrom will be responsible for all marketing activities for the Lexus Division. …

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Kevin · August 31st, 2007

New US Tennis Open Commercial with Andy Roddick: The Big Backup

There’s a new IS commercial airing as part of Lexus’ US Tennis Open Sponsorship, featuring Andy Roddick chasing a tennis ball through New York streets: There’s a few interesting things about this commercial, one of which is a major disappointment. As you may know, Lexus is also sponsoring a US Tennis Virtual Open during the …

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Kevin · August 31st, 2007

2008 GX 470 Now on Lexus USA Website

The 2008 Lexus GX 470 has been added to the Lexus USA website, and as expected, the changes are minimal and completely cosmetic. What has changed? New dark metallic finish on the front grille Chrome roof rack side rails Liquid graphite on the standard 17-inch alloy wheels Clear rear combination lamp turn signal lens cover …

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Kevin · August 28th, 2007

The Lexus IS-F 1/4 Mile Dyno Run

For the Taste of Lexus Evening Edition in Arcadia this past weekend, the IS-F was available for the public to test-drive — only catch was, it was on a dynamometer: The exhaust note is smooth and powerful, and the shifting is practically seamless. No dyno results were shown, but one Club Lexus tester felt there …

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Kevin · August 27th, 2007

Taste of Lexus Evening Event in Los Angeles

The traveling Taste of Lexus event, where you can test drive all the current Lexus models, is having a special “Evening Edition” in Los Angeles this Saturday, August 25. This special edition is for driving enthusiasts, as all test drives will take place on a short performance track, which is normally reserved strictly for the …

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Kevin · August 22nd, 2007

The Lexus Virtual Tennis Open

Lexus will be sponsoring a “Virtual Tennis Open” to go with its sponsorship of the real-life U.S. Tennis Open taking place next month in New York City. The three-day virtual tournament will use the Nintendo Wii as the gaming platform, and will take place on a scaled down tennis court, pictured below: The winner of …

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Kevin · August 21st, 2007

Lexus IS-F @ SoCal Taste of Lexus Event

The new Lexus IS-F was in Southern California this week, flown in from Japan for the Orange County Taste of Lexus event, where some members of Club Lexus were lucky enough to get some in-car time with chauffeured laps around the famous Laguna Seca racetrack. Here’s a great video look at the time on the …

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Kevin · August 19th, 2007

Federal Government Continues Lexus ES 350 Investigation

The U.S. federal government is continuing its investigation into the Lexus ES 350, which has been linked to 40 separate complaints of unintended acceleration, causing eight crashes and twelve injuries. What’s the cause? All-weather floor mats: Toyota Motor Corp. told NHTSA [National Highway Traffic Safety Association] it sent a mailing to ES 350 owners in …

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Kevin · August 15th, 2007

Lexus Tops American Customer Satisfaction Survey

Lexus has rated first with U.S. car buyers in the University of Michigan’s annual American Customer Satisfaction Index (ACSI), scoring 87 out of a possible 100 points. Rounding out the top five were BMW, Buick, Mercury and Cadillac, all with a score of 86. The telephone survey, which asks car buyers to rate their satisfaction …

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Kevin · August 14th, 2007

The High Cost of Low Impact Collisions

The Insurance Institute for Highway Safety has released a report today to bring attention to the rather high cost of low-impact collisions in luxury automobiles. To illustrate their point, each of the test cars were subjected to four low-impact impacts: full front and rear collision, and front and rear side collisions. The damage was then …

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Kevin · August 2nd, 2007

Lexus USA July 2007 Sales Report

Toyota’s July sales may have dropped 3.5%, but Lexus managed to gain 4.9% in a month that was especially difficult for automakers. Here’s a by-model breakdown of the numbers: 2007 2006 % Change IS250/350 4,892 4,848 5.1 ES350 6,909 7,803 -7.8 GS350 1,798 1,776 5.5 GS430/450h 156 299 -45.7 LS460 2,696 971 189.2 Total Cars …

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Kevin · August 1st, 2007

Lexus Wins Big in 2007 Motorist Choice Awards

The Motorist Choice Awards is an annual ranking of vehicles that deliver both the highest customer satisfication and lowest cost of ownership, held by Intellichoice and AutoPacific. For 2007, Lexus came first in a number of categories: Premium Luxury Car: Lexus LS Premium Sports Car: Lexus SC Aspirational Luxury Car: Lexus IS The LS 460 …

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Kevin · July 29th, 2007

Lexus Releases 2008 Prices

Lexus has released the first part of their 2008 price list, with plenty of information to go with it. Let’s break it down by model, shall we? (All prices are in USD) 2008 RX 400h The base price of the RX 400h remains unchanged for both front-wheel-drive ($41,180)and all-wheel-drive ($42,580), and will be spruced up …

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Kevin · July 27th, 2007

Photo Tour of the New Lexus of Bellevue Dealership

The newly relocated Lexus of Bellevue is a sprawling, beautifully appointed 275,000-square-foot dealership that takes the concept of customer experience and hits it into the stratosphere. No kidding, here’s a list of some of the more over-the-top features: A set of artificial putting greens A deli (!!!) Gas station on site Standalone automated car wash …

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Kevin · July 24th, 2007

Nonsensical Criticism of West Coast Lexus Dealerships

The Truth About Cars has posted up a delusional article today badmouthing the buildings of Lexus dealerships in Newport and Bellevue, then making this grand-sweeping statement about all Lexus dealerships: While Lexus’ “L-Finesse” design language is moving their cars away from cod-Mercedes shapes, the Japanese automaker’s dealership architecture remains heavily influenced by parking garages, government …

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Kevin · July 20th, 2007

Lexus Places Third in J.D. Power Customer Service Study

Lexus has ranked third in the 2007 J.D. Power Customer Service Study, coming up behind Jaguar and Buick and tying with Cadillac: The study “measures the customer satisfaction of vehicle owners who visit the dealer service department for maintenance or repair work during the first three years of ownership”, and in its 27th year, is …

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Kevin · July 19th, 2007

Gold Flecked Custom Painted ES 300

In running this site, I see a steady stream of beautiful cars, but once and a while , I come across an absolute gem: This ES 300 can not be beat, only $1,100! If you’re in Texas, it would be a crime not to give that number a call and see if it’s still available.
Kevin · July 17th, 2007

Motor Trend: Long-Term Lexus LS 460 Update

Motor Trend staff have been driving their LS 460 for three months now, which makes it time for a seasonal update: “The first time I tried it [parallel parking], it worked perfectly. Since then, however, I’ve tried it twice more, and it’s either scared me or just refused to work at all. Undoubtedly, I need …

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Kevin · July 12th, 2007

Car & Driver: Lexus RX 400h Long-Term Test

Easily, my favorite car magazine feature is the long-term test, where the magazines various writers and editors spend twelve months behind the wheel of a car then share the results. Well, not satisfied with a single year, Car & Driver enjoyed a two year-long visit with the RX 400h. The magazine’s staff managed to put …

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Kevin · July 5th, 2007

Lexus USA June 2007 Sales Report

The Lexus sales numbers for June 2007 are in, which sees a minor gain over last year’s figures. Total sales are up just 0.4%, with the ES 350 and RX 350/400h still leading the pack. The LS 460 is quite a hit over the outgoing LS 430, which isn’t much of a surprise. Here are …

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Kevin · July 3rd, 2007

New Interactive Lexus Web Adverts

Broadband TV is really coming on, and ABC has launched a service through their website that allows US viewers to watch full-length episodes of last season’s shows. Lexus is taking advantage of this high bandwidth stream to push insanely detailed interactive ads, based around their current print campaign. Four of these ads are available for …

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Kevin · July 1st, 2007

Lexus LS 600h L Website Launches

The LS 600h L is now available for pre-order from Lexus.com. Starting at $104,000, there are three package levels ranging from $4,000 to $12,570. When will the LS 600h L actually arrive in North America? No official word yet, but my guess would be some time in September.
Kevin · June 29th, 2007

The Lexus IS Holographic Display

In 2005, Lexus created an holographic installation in a rented Times Square storefront, and even two years later, it’s an absolute marvel: This is an amazing application of technology, spectators were able to rotate, change the hologram’s color, set it in motion. Created quite a scene, by the looks of it. I wish I had …

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Kevin · June 27th, 2007

Lexus of Santa Monica Unveils New Showroom

Lexus of Santa Monica has taken the dealership experience to a entirely new stratosphere, installing the cars in a place that looks more like a villa than a showroom, with fountains, a grand piano, chandeliers, and even a cobblestone drive. Quite a departure from the antiseptic look of the usual standard. I’m not entirely sure …

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Kevin · June 26th, 2007

New Lexus Estimated MPG

The U.S. Environmental Protection Agency has released its new system of calculating a vehicle’s estimated MPG, taking into consideration faster speeds/acceleration, air conditioning and colder outside temperatures. Lexus, like every carmaker, has seen their gas mileage drop, here’s a handy chart displaying the before & afters of the current lineup, along with their estimated yearly …

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Kevin · June 18th, 2007

Lexus USA May 2007 Sales Report

Toyota USA released their May 2007 sales figures today, and it’s another record setting month for Lexus, with an increase of 2.1 percent over May 2006. For simplicity’s sake, I’ve built a handy chart to illustrate the totals: 2007 2006 % Change IS250/350 5,722 4,605 19.5 ES350 8,572 9,554 13.7 GS350 1,854 1,940 -8.1 GS430/450h …

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Kevin · June 1st, 2007

America’s Favorite Domestic Luxury Car = Lexus?

The global economy in effect or the growing geographic ineptitude of America? An Anderson Analytics survey asked 1,000 U.S. college students to name the county-of-origin of particular brands, one of which was Lexus. 33.7% of the respondents believed it to be an American company, with 37.3% correctly identifying the country-of-origin as Japan. Not a particularly …

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Kevin · May 30th, 2007