The Lexus CT 200h Dark Ride trailer reminded me of The Rushers, the short movie used to advertise the new GX 460. The video featured singer Ryan Leslie, and while I did post up the trailer, I never did link to the full movie—here it is:
Looks like The Rushers is a cross between Wanted and The Game—after a read through the Luxury Awaits mini-site, it’s a pretty elaborate little campaign that plays like a puzzle, including a Facebook page for the “mystery girl”, Nika.
One thing’s for sure, the GX sure looks good on the road.