Three More 2013 Lexus ES Commercials
The 2013 Lexus ES marketing campaign kicked off this week with a brand new commercial,
September 7th, 2012
Advertising Articles
First Official Video of the 2013 Lexus LS
Here’s the first official video of the 2013 Lexus LS.
July 31st, 2012
Lexus GS Marketing Campaign Wins Adweek Award
Lexus USA’s advertising agency Team One has been honored by Adweek for its work on
July 23rd, 2012
Advertising the Lexus GS Mark Levinson Sound System
Did the Lexus GS Mark Levinson stereo system wake up an entire suburb?
June 29th, 2012
Soul Meets Machine: Two Commercials from Lexus New Zealand
Lexus New Zealand has released two superb commercials for the 2013 GS.
June 26th, 2012
Lexus Creates NFC Ad for Wired Magazine
In the latest issue of Wired, Lexus has again pushed the advertising boundries by creating
March 23rd, 2012
Lexus UK Commercial: Moody Teenager
It took me two tries before it clicked, but this funny commercial from Lexus UK
November 18th, 2011
Lexus IS Commercial: Racecar
The new Lexus IS commercial released today features a clever little twist.
September 19th, 2011
Revisiting the 1998 Lexus GS 400 “Something Wicked This Way Comes” Marketing Campaign
No better time than a Friday afternoon to look back at one of Lexus' most
August 5th, 2011
Old Lexus LX 470 Print Ads from Australia
In a random search, I stumbled across this set of Lexus Australia print ads for
March 22nd, 2011
1992 Lexus LS 400 Commercial: Steel Plate Drum
Let’s switch gears from all-LFA-all-the-time and take a look at this Lexus LS 400 commercial
January 27th, 2011
Lexus & Kylie Minogue Team Up for CT 200h Launch
Lexus UK announced a partnership today with pop star Kylie Minogue to promote the CT
January 25th, 2011
More Lexus “Hard Way” Videos
The second group of videos from The Hard Way, made by Lexus USA.
Lexus CT 200h Spending Christmas at Harrods of London
A white Lexus CT 200h will be spending the Holiday season in the window of
December 14th, 2010
Lexus CT 200h Darkcasting Episode 1
The first episode of the Lexus CT 200h Darkcasting talkshow hosted by Whitney Cummings is
November 8th, 2010
Lexus CT 200h Darkcasting Talk Show
The next chapter of the Lexus CT 200h’s marketing push is Darkcasting, a video talkshow
October 28th, 2010
Customized Lexus IS Billboards
The New York Times reports about a new IS billboard campaign from Lexus USA customized
October 25th, 2010
Behind-the-Scenes Look at New Lexus IS Commercial
The latest IS commercial from Lexus USA required a stunt car driver, a mathematician, a
September 8th, 2010
New 2011 Lexus IS Commerical: Music Track
This new IS commercial from Lexus USA is a musical masterpiece: Such a great concept,
September 3rd, 2010
Updated Lexus iPod Integration Coming from VAIS Tech
Just received word from site sponsor VAIS Technology about their new SL2iC iPod integration unit
August 12th, 2010
Lexus LS 460 Commercial: Opera
Here’s a clever LS 460 commercial from Lexus Germany: Captures the LS 460’s Mark Levinson
August 12th, 2010
Lexus LFA Commercial: Octave Harmony
There’s a new Lexus LFA commercial to watch: Although it’s strictly a remix of the
July 5th, 2010
Lexus LFA Scrollbroaaaar
As part of the Lexus LFA media blitz, German auto website Sport Auto received a
June 13th, 2010
Lexus LFA Commercial
Lexus USA has just put out a commercial for the Lexus LFA: It’s a nice
June 1st, 2010
Sleek New IS Website from Lexus Canada
Last month, we saw behind-the-scenes footage for a new Lexus commercial featuring all versions of
May 28th, 2010
Lexus CT 200h Dark Ride Interactive Movie
The Lexus CT 200h Dark Ride interactive movie has launched today, and it’s super fun
May 14th, 2010
Ad: TOM’s Lexus LS 460GT Body Kit
If you’re a Lexus LS 460 owner looking to go big on customizing your ride,
April 8th, 2010
Lexus GX 460: The Rushers
The Lexus CT 200h Dark Ride trailer reminded me of The Rushers, the short movie
April 2nd, 2010
Lexus ES 350 Commercial: 40,000 Hours
Here’s the new commercial for the 2010 Lexus ES 350: This commercial stays with the
November 12th, 2009
Four Lexus HS 250h Print Ads
Along with its run of commercials, Lexus USA will also be promoting the HS 250h
September 25th, 2009
Great Lexus IS Convertible Billboard in Toronto
Check out this cool Lexus IS-C digital billboard in downtown Toronto: What’s interesting is that
September 21st, 2009
Lexus IS Family Commercial
This Lexus IS convertible commercial from Australia is pure fantastic: Each transition is breathtaking, and
August 12th, 2009
New Lexus RX 450h Commercials
With the 2010 Lexus RX 450h now available in US dealerships, it’s time for new
July 7th, 2009
New FamilyLinQ from VAIS Technology
VAIS Technology, makers of the premier Lexus iPod integration kits, are working on a new
July 3rd, 2009
Lexus LED VLine Headlights from VAIS
VAIS Technology, makers of the premier Lexus iPod integration kits, have put together a new
June 12th, 2009
Mine Magazine Launches
The New York Times has a good summary of the launch of Mine Magazine, the
April 22nd, 2009
New Lexus LX 570 Print Ads from Australia
Took a second for me to figure out these new Australia print ads for the
April 14th, 2009
Lexus Voiceover Actor Switch Permanent?
In the latest US RX commercials, longtime Lexus voiceover actor James Sloyan was noticeably absent,
March 16th, 2009
Lexus ES & RX Pebble Beach Commercial, plus Pricing
Two pieces of Lexus Pebble Beach news today, first off, the much searched-for Pebble Beach
March 14th, 2008
The Lexus IS-F: Coming to a theater near you
Rather than a national TV campaign, Lexus has decided to bring the IS-F to the
March 12th, 2008
It’s Alive: A Lexus GS Commercial from Down Under
Here’s an absolutely brilliant commercial from Lexus Australia introducing the 2006 GS redesign: I wasn’t
February 21st, 2008
Lexus & Team One are looking for your Lexus photos
Team One, the company behind Lexus’ advertising in the US, recently contacted me about a
February 18th, 2008
New Lexus The Power of H Marketing Campaign
Focusing on the importance of the letter H, the new Lexus hybrid marketing campaign starts
February 5th, 2008
Lexus Rakes Up Their New Yorker Advertising
Included in the latest issue of the New Yorker was Lexus advertising of a different
November 15th, 2007
Another Look at Lexus’ IS-F Marketing
It was my supreme hope that with the introduction of the official Lexus IS-F website,
October 1st, 2007
New Interactive Lexus Web Adverts
Broadband TV is really coming on, and ABC has launched a service through their website
July 1st, 2007