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New Lexus HS 250h Videos

Lexus has published some new HS 250h videos: These videos give a better insight into just how important the ecological aspect was in the design and production of the HS—I’d say it’s the very definition of the vehicle, right down to how it looks. Speaking of which, take a look at this new photo of …

Kevin · April 21st, 2009

Lexus LFA to Compete in Nürburgring 24h Race

For the second year in a row, the Lexus LFA will be taking part in the 24h Nürburgring Race, the full-day endurance race to take as many laps ‘round The Ring as possible: Based on a prototype of the LF-A being developed with an eye toward commercial release, the race vehicle, entering the Nürburg event …

Kevin · April 21st, 2009

Rumormill: The Lexus IS-F Evo Strikes Again

JDM blog 7tune has pushed out a rumor that the Lexus IS-F Evolution, the unconfirmed, carbon-fiber-covered editon of the IS-F, will be limited to 500 units and will cost a staggering $250,000USD. From the source: Focus has not changed much either with previous reports of the new body losing 140kg all round and dropping to …

Kevin · April 20th, 2009

New Lexus RX Commerical: We’ve Never Been Closer

This new RX 350 commercial from Lexus Australia is an absolutely literal interpretation of the slogan “The Pursuit of Perfection”: Just what is that Lexus RX going to do when it catches perfection?

Kevin · April 20th, 2009

A Deeper Look at Lexus USA’s 2009 Sales

Bloomberg has published a revealing look at the US Lexus auto sales and how it’s affecting Toyota’s bottom line: U.S. Lexus sales shrank 27 percent in Toyota’s fiscal year that ended March 31, versus a combined 23 percent drop for Toyota and Scion models. While the premium line accounts for 12 percent of Toyota’s overall …

Kevin · April 17th, 2009

Lexus GS Passionate Black Interior Now Available in North America!

In what could only be described as “my dreams come true”, Lexus USA and Canada have started offering the Passionate Black interior on select models of the GS! This unique blood red & black interior color combination was first seen in a Japan-only limited edition of 500 models—here are some more photos: In Canada, the …

Kevin · April 16th, 2009

Auto Guide Reviews the Lexus IS F-Sport Performance Parts

Auto Guide has put together a review of the F-Sport performance accessories available for the Lexus IS 350, and came away impressed with the results—here are some of their observations: We did note the sexy new timbre to the motor’s voice [due to the F-Sport intake & exhaust], however. Tipping the throttle produces an aggressive, …

Kevin · April 16th, 2009

Javier Quiros Racing the Lexus IS-F @ Nürburgring

This is just plain wild—here’s Javier Quiros, one of the drivers of the recent Lexus LFA race win and owner of a Lexus dealership in Costa Rica, piloting an IS-F around Nürburgring on a practice run: Crazy how you can almost feel the downshifts, especially with that rough audio blip. An interesting perspective, it also …

Kevin · April 15th, 2009

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