Lexus Launches the 2010 RX in Japan

To commemorate the launch of the 2010 RX in Japan, Lexus staged an event at the RX Museum and included a guest appearance from Miss Universe 2007, a Miss Universe 2006 contestant and one very serious looking man: Lexus also updated their Japanese site to reflect the new addition, and it features a movie that …

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Kevin · January 21st, 2009

Akio Toyoda Announced as New President of Toyota

Akio Toyoda, the driving force behind the Lexus LF-A & grandson of Toyota founder Kiichiro Toyoda, is scheduled to become the Japanese company’s next president & CEO. From the Automotive News: Toyoda will succeed current President Katsuaki Watanabe in June, the company said today, ending weeks of speculation. An executive vice president since 2005, Toyoda …

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Kevin · January 21st, 2009

Lexus 2010 RX Heads-Up Display (HUD)

Lexus Canada has launched a very nice promo site for the upcoming 2010 Lexus RX release, and one of their photos clearly displays the new Heads-Up Display (HUD) feature, which features a great looking navigational aid: The photo is Photoshopped, but obviously entirely accurate. Creating such clear and precise directional cues directly in front of …

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Kevin · January 20th, 2009

Lexus IS-C Convertible Colors

Turns out that the Lexus IS-C will indeed be released in IS-F Ultrasonic Blue — Joaquín over at My.IS discovered all the IS-C colors while playing with one of Lexus’ Detroit Auto Show kiosks. Here are the color options: Exterior Starfire Pearl Tungsten Pearl Cerulean Blue Metallic Ultrasonic Blue Pearl Matador Red Mica Smoky Granite …

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Kevin · January 20th, 2009

Lexus Philippines Opens First Dealership

Lexus has opened their first dealership in the Philippines, and it’s a exceptionally beautiful facility built in Manila at the Bonifacio Global City in Taguig: {embed=“site/gallery” gallery_id=“1054 “} It was designed a collaboration between Japanese firm Nomura Co. Filipino architectural firm Recio + Casas. I’m absolutely floored, it’s gorgeous. Lexus will be offering five models …

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Kevin · January 19th, 2009

Lexus Enform Video Presentation

This CNet video walks us through the features of the new Lexus Enform telematics service: There’s some very interesting technical points here, particularly the natural language interface to traffic and stock information. The eDestination feature could be a great addition as well, depending on the quality of information provided by Lexus.
Kevin · January 18th, 2009

Lexus USA Issues Safety Recall

Lexus has issued a US safety recall of certain GS, LS, and IS models due to potential corrosion of the cars’ fuel delivery pipes. This recall affects a total of 214,500 vehicles. For the full problem, here’s a direct quote from the release: The involved vehicles are equipped with aluminum fuel delivery pipes (fuel rails). …

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Kevin · January 18th, 2009

Lexus IS-F BRANEW Aero Kit

After seeing a side profile of the BRANEW aero kit for the Lexus IS-F, I had to find more photos. Now, I suspect it has more to do with the dropped suspension, but this kit almost settles the exterior design down: More than anything, the reworked side-steps minimize the visual impact of the fender vents, …

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Kevin · January 16th, 2009