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Lexus December to Remember 2008 Commercials

You knew it was coming — Lexus kicks offer their annual December to Remember event in the US with their Red Bow commercials. Have no fear, this year’s crop is especially excellent: Very well done. Given the economic climate and overall auto market meltdown, it’s no surprise that a slightly different tact was taken. Getting …

Kevin · November 30th, 2008

Lexus Planning Four New Models in 2009

In a short interview with the Wall Street Journal, Lexus Group Vice President Mark Templin revealed that the company will be releasing four new models next year: …he’s cutting back spending now so he can invest in the marketing campaigns of these four products one of which, the new RX, was revealed Wednesday. In six …

Kevin · November 28th, 2008

Full Lexus 2010 Introduction from the LA Auto Show

The Auto Channel has posted the full LA Auto Show 2010 RX introduction (listed at over eighteen minutes, but only plays for twelve): First of all, the heads-up display was shown briefly, here’s a screen capture: Hard to get an accurate idea of the new feature’s implementation, but new details are certain to emerge shortly. …

Kevin · November 28th, 2008

Behind the Scenes of the Lexus ES Commercial: Cards

Last week, I posted up a new Lexus ES commercial that featured the talents of Bryan Berg, a professional cardstacker. Well, now we have a backstage pass at the making of this video: I can’t imagine the tension that must have existed on this set, considering that if the filming of the collapsing cards had …

Kevin · November 26th, 2008

Welcome to TPP 3.0

Welcome to the new and improved TPP! At first glace it might not look like a big change, but I’ve made a big switch with the software powering the site, moving from Drupal back to WordPress. Don’t worry, even if you don’t know what I’m talking about, the difference is going to be apparent. Let’s …

Kevin · November 25th, 2008

Lexus Remote Touch Controller Demonstration

CNet has posted a LA Auto Show recap of the Lexus RX 450h, which includes a demonstration of the new Remote Touch controller: Looks to be a very impressive solution — my experience with haptic control is limited to the Nintendo Wii, but the continual feedback moving from menu item to menu item is intuitive …

Kevin · November 24th, 2008

Lexus LF-A Makes Appearance at Toyota Motorsports Festival

Race fans in Japan lucked out this weekend as the Lexus LF-A Racing Prototype took a couple laps around the Fuji Speedway as part of Toyota’s Motorsports Festival. Not only that, but Toyota executive vice-president Akio Toyoda was the man behind the wheel: The future of the supercar is still the subject of guesswork and …

Kevin · November 24th, 2008

Live Photos of the 2010 Lexus RX

As usual, Autoblog has delivered a very good set images of 2010 Lexus RX live from the floor of the LA Auto Show, click on the image to view their photos: Cars.com also posted some nice photos to their Flickr account, click through to view: eGMtech also posted some great photos of the RX pair …

Kevin · November 21st, 2008

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