Lexus RX Museum in Japan

Lexus Japan has built a museum to display the new RX before its launch in February, though I think it’s safe to say it’s more of an art installation. Take a look at some of these photos: The site is certainly unique, unfortunately it’s also entirely in Japanese so there I can’t really grasp more …

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Kevin · December 27th, 2008

Happy Holidays from The Passionate Pursuit

Festive cheer is kicking into high gear, so I’d like to take the opportunity to wish everyone a safe and happy holidays! Regular posting will resume on the 27th, and then next week, I’ll be taking a look back at 2008’s top stories and outlining just what we can expect in the new year. All …

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Kevin · December 24th, 2008

Lexus Launches HS 250h Teaser Site

In preparation of the debut of the new HS 250h hybrid sedan at the Detroit Auto Show, Lexus has updated their website to include a small microsite. While it’s basically just an email form and the above badge image, there is one other interesting detail. According to the microsite, the HS 250h will not be …

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Kevin · December 24th, 2008

Top Gear’s Jeremy Clarkson Destroys a Lexus

Just in case you didn’t know how Jeremy Clarkson felt about Lexus, his position should be abundantly clear after viewing this excerpt from his new DVD Thriller: Sure, we’ve heard him refer to the SC 430 as the “worst car currently available”, and last month he refused to even admit he liked the IS-F, but …

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Kevin · December 23rd, 2008

Custom Lexus IS-F Exhaust by Royal Muffler

Listen to this custom Lexus IS-F exhaust treatment from Royal Muffler, a company based out of California: This design is unique among the current IS-F options as it’s using four race mufflers rather than the more typical muffler/resonator combination. According to Club Lexus, the price is $2,300, which includes install and lifetime warranty. Certainly on …

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Kevin · December 22nd, 2008

Former Lexus VP Leaves Chrysler

It’s only been eighteen months since Deborah Wahl Meyer left Lexus to become Chrysler’s Chief Marketing Officer — unfortunately, it was eighteen months that were especially unkind to the automotive industry: As Chrysler heads into a month-long plant shutdown, the automaker has announced a realignment of its sales and marketing operations. After 18 months on …

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Kevin · December 22nd, 2008

Subwoofers with a Side Order of Lexus GS

Here’s a Lexus I missed covering during SEMA 2008 — this GS 350’s sound system packs such a massive punch, they had to take the roof right off: Besides the fact that it’s part of California’s Swift Car club, there isn’t much in the way of details. I did find this massive photo gallery, though. …

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Kevin · December 18th, 2008

New Sponsor: VAIS Technology

Allow me to welcome VAIS Technology as a new sponsor of The Passionate Pursuit! VAIS Technology, as you may know, manufactures audio/video integration solutions for Lexus, making it possible to connect almost any media device to your vehicle. Most importantly, VAIS Tech lets you manage these devices using your standard audio controls. An ideal solution! …

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Kevin · December 18th, 2008