TexasFunRunner
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Austin is seen as more cosmopolitan, it's known as the Texas Silicon Valley, many California Silicon Valley companies have moved to Austin (Tesla, etc.) as well as the Dallas/Ft Worth and Houston areas.random question. since Toyota/Lexus HQ is in Plano, TX, why are the press releases for the GX/TX out of Austin?
In other words, Austin has lots of younger professionals with money and there are some good overland and offroad areas they will go to after they leave Starbucks in their new GX.
Also, Austin is a little more compact than the DFW area so transportation, hotels and the airport are in closer proximity for an event. Here in the North Texas/ DFW area, where the Plano Headquarters is, we are a little more spread out.