Lexus Places Tenth in Global Automotive Brand Study

Lexus Top 10 Auto Brands

The 2011 edition of the Brandz annual ranking of the world’s most valuable brands has been released, and Lexus has once again cracked the top ten in the Automotive category after missing from the list in 2010.

The global study relies on data collected by more than 1 million consumer interviews, and has pegged Lexus’ brand value at $3.648 billion, only 4% behind Audi. When you consider that Lexus is still trying to establish itself in both European & Chinese markets, the results are certainly a positive signal with plenty of room for growth.

[Source: Millward Brown]