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FiveAxis Lexus IS-F Makes an Appearance at the LA Auto Show

The Lexus Project IS-F by FiveAxis is moving its way up the west coast, making the trip from SEMA in Las Vegas to the LA Auto Show, where it was photographed in depth by Autoblog. There’s also been mention of a “Stage 2″ IS-F engine mod package being developed by FiveAxis, though there’s nothing in …

Kevin · November 18th, 2007

Lexus Technical Training Session Video

It may run a little long, but this video of the installation of a slippery surface for test driving Lexus’ is still pretty neat: From the video description, this was for a technical training session in Spain, and looks like it would be a lot of fun. Strangely enough, I played a PS3 game today …

Kevin · November 17th, 2007

Lexus GS vs. Jaguar XF: A Visual Comparison

I read about the Jaguar XF’s passing resemblance to the Lexus GS 460 in Motor Trend, but I didn’t realize the extent of it until I saw this Le Blog Auto visual comparison: Mind you, this is only a side profile comparison, the front and rears are entirely different, but the similarity in the photos …

Kevin · November 16th, 2007

WSJ Reviews the Lexus LS 600hL

The Wall Street Journal’s review of the Lexus LS 600hL isn’t so much a condemnation of the car, but rather the hybrid technology that spawned it: The biggest con running in the auto industry right now is the notion that hybrids represent some sort of quantum leap in green transportation. Not only is this patently …

Kevin · November 16th, 2007

Lexus Places First in Japanese Customer Service

Lexus sure knows how to treat their customers, at least according to JD Power. On top of a first place finish in the JD Power Sales Satisfaction Index, Lexus dominated the Japanese Customer Service Index as well: Now in its sixth year, the study identifies five factors that measure customer satisfaction with service performed at …

Kevin · November 15th, 2007

Lexus Rakes Up Their New Yorker Advertising

Included in the latest issue of the New Yorker was Lexus advertising of a different sort — mixed among the pages were leaves from the Salal bush, printed with slogans like the one above. NPR’s MJ Davis decided to investigate: Each leaf was unique, smelled like something derived from the earth and tasted — yes, …

Kevin · November 15th, 2007

Lexus Tops JD Power’s Sales Satisfaction Index

According to the latest JD Power Sales Satisfaction Index Survey, when it comes to selling cars, Lexus is tops: “Lexus improves by four rank positions from 2006, which is a gain driven primarily by increased customer delight with the dealership facility, salesperson performance and vehicle price,” said Tom Gauer, senior director of automotive retail research …

Kevin · November 14th, 2007

Great Lexus IS-F Video from SEMA 2007

There’s lots of details in this WebRidesTV video from SEMA 2007, from a great look at the Five Axis Project IS-F to Scott Pruett’s demonstration of IS-F with VDIM on/off: Looks like the IS-F’s release date is firming up. Brian Bolain, the Lexus national advertising and media manager, reveals that the car should hit the …

Kevin · November 14th, 2007

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