Lexus Places Tenth in Global Automotive Brand Study

The 2011 edition of the Brandz annual ranking of the world’s most valuable brands has been released, and Lexus has once again cracked the top ten in the Automotive category after missing from the list in 2010. The global study relies on data collected by more than 1 million consumer interviews, and has pegged Lexus’ …
Kevin · May 10th, 2011

Car Advice Reviews the Lexus CT 200h F-Sport

Car Advice is the second Australian website to turn in a review of the Lexus CT 200h F-Sport, and it’s a much more in-depth article than the first. The review points to the exterior design, big trunk space and fuel economy as the top positives, though they were decidedly less enthused about the navigation display …
Kevin · May 10th, 2011

Lexus Video Tribute to LX 570 Racer Joe Bacal

Lexus released a wonderful tribute to off-road racer Joe Bacal, who endured through Hodgkin’s Lymphoma on his way to winning the SCORE Off-Road Championship and the Baja 1000 in the Stock Full class behind the wheel of an Lexus LX 570: A truly amazing story, and an inspiration to us all — you can follow …
Kevin · May 10th, 2011

Lexus IS Sportcross & Lexus CT 200h Together

Here’s the unique sight of a Lexus CT 200h together with a first-generation IS Sportcross, as taken by automotive author Basem Wasef: Even though the IS Sportcross was released before Lexus’ L-Finesse design language, you can still see a ton of similarities between the models, particularly in the rear. Great photo! [Source: Basem Wasef]
Kevin · May 10th, 2011

A Look at the Technology Used to Create Lexus CT 3D Display in Hollywood

Two weeks back, Lexus created a stunning CT 200h promotion using 3D projection technology and the Hollywood Roosevelt Hotel as the backdrop, and now thanks to Media Life magazine, we can find out exactly how difficult this event was to pull off: It took several months to get the stunt ready. Pearl [Media, the company …
Kevin · May 9th, 2011

Upcoming: Lexus Hybrid Art Exhibition in Moscow

Later this month, Lexus Europe will be holding their second annual Hybrid Art Exhibition in Moscow to “showcase the work of artists who create Lexus’ vision of tomorrow”. Featuring the works of artists like Scott Pagano, Studio WOW & Masato Tsutsui, the event takes place at the Red October Chocolate Factory from May 19-22. Get …
Kevin · May 8th, 2011

Scott Pruett Shifts Gears to Winemaking

Although we primarily know him as a successful race car driver and the go-to pilot of the Lexus LFA, Scott Pruett (with the help of his wife, Judy) has also branched out to winemaking with his Pruett Vineyard label. Circling this back to our favorite car brand, Scott was one of the featured winemakers at …
Kevin · May 8th, 2011

Lexus IS F to Race in Superstars Series This Weekend

When the second round of the Superstars Series Touring Car Championship kicks off this weekend with a race at the Ricardo Tormo circuit in Valencia, Spain, Lexus fans will have a new team to cheer for — Diego Romanini & MN Motorsport have entered the race with a IS F, where it will be the …
Kevin · May 6th, 2011