Interview with Lexus International President Kiyotaka Ise

While at the Tokyo Motor Show last month, I had a chance to interview Kiyotaka Ise, the president of Lexus International. The following is a transcript of our conversation, by way of a Japanese translator. Lexus Enthusiast: It must have been daunting to transform the Lexus brand over such a short period of time, how …

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Kevin · December 12th, 2013

Imagining a Lexus RC Convertible, Part Two

We’ve already seen one attempt at rendering the possible Lexus RC convertible, and now photochopper X-Tomi has given it a shot with the above image. (Will the next Lexus convertible be a hard or soft top? Have to think it would be a hard top — the IS-C roof was expertly done, and I believe …

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Kevin · December 12th, 2013

Video: Lexus GS F SPORT vs. the Queen’s Guard

To demonstrate the capabilities of the GS 350 F SPORT, Lexus Puerto Rico imported two Queen’s Guards from England and put them into the sedan with a race car driver: While very similar to the fantastic video from Lexus Italia last year, it’s still a very effective (and hilarious) campaign.
Kevin · December 11th, 2013

Video: Justin Bell Drives the Lexus LFA

In the latest episode of The One, Motor Trend presenter Justin Bell hits the track in a Lexus LFA borrowed from the Toyota Museum in Torrance, California: Haven’t been a fan of this show in the past, but I love seeing that red LFA out on the track — worth it for the visuals.
Kevin · December 11th, 2013

Lexus: No Plans to Release Sub-$30k Models

Lexus will not be heading downmarket to compete with its German competitors, says Lexus USA general manager Jeff Bracken in an interview with Automotive News: “We will not head down below $30,000,” said Bracken in an interview here. “We have Toyota and Scion to handle that price level for us.” Bracken acknowledges the CLA and …

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Kevin · December 10th, 2013

Camouflaged Lexus NX Prototype Spotted in Japan

A Lexus NX prototype has been spotted by Japanese magazine Mag-X in some pretty wild camouflage — here are the two photos: The vehicle has been expertly disguised, with only the front spindle grille giving away that fact the model is a Lexus at all — makes me wonder, wouldn’t this amount of camouflage affect …

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Kevin · December 10th, 2013

Autocar Reviews the 2014 Lexus GS 300h

The European press have started driving the all-new Lexus GS 300h, and finding it a compelling alternative to its German competitors — here’s the first review from Autocar: Until now, Lexus’s E-segment saloon had been without a [Benefit in Kind]-friendly car capable of competing with the ultra efficient diesel-engined offerings of the Big Three at …

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Kevin · December 10th, 2013