2013 Lexus GS 350 Video Presentation with Akio Toyoda and Mark Templin

It was a crazy day today at the Lexus GS event in Pebble Beach, and what better way to continue my coverage than by featuring the introduction video with Lexus USA General Manager Mark Templin and, surprise of surprises, Toyota President Akio Toyoda:

This was a real thrill for me, being there to see Toyoda-san explain what can only be considered a true turning point for the Lexus brand. Listening to him describe the importance of a global vision, and his brief outline of what Lexus intends to accomplish in the near future, had me very excited to see what comes next.

Speaking of which, Toyoda-san’s announcement that 2012 will see nine new or refreshed vehicles surprised nearly everyone in the room, and certainly opens the door for plenty of speculation — I’ve already started a list of my own guesses, which I’ll be sharing in the next couple days.

As for the 2013 GS, the main reason for this event? It should go without saying that the leaked photos earlier this week didn’t even come close to representing the production car. The exterior manages to pull together the familiar with something that’s both simple and futuristic, and the interior is a work of art — looking forward to going through the official photos, which I’ll be posting next.


Comments