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Autoweek & The 2007 Lexus GS 350

Autoweek has picked up a 2007 Lexus GS 350 for their fleet, and their first impressions are decidedly mixed: Some of our drivers loved the exterior styling of the GS, while others found it amorphous. The interior also divided drivers; they called it either comfortable or eerily numbing. I have to agree with any criticism …

Kevin · July 4th, 2007

Lexus ES 350 Commercial: Instinct

The most impressive aspect of this Lexus ES 350 commercial is how real the situation feels: The different perspectives of the same accident, the unavoidable crash, the skittering truck, the click-whirr of the advanced safety system, all make for a very immersive experience. Before impact, I actually recoiled in my chair.

Kevin · July 3rd, 2007

The Lexus LS 460 Riding on Sevas Forged Wheels

Here we have an LS 460 dropped low on a set of Sevas Forged Wheels: Not a very big fan of the multi-mini-spoke rim, and the sheer size of these wheels overpower the car, but they do have a certain charm. I especially like the look of these wheels in motion, they give off an …

Kevin · July 3rd, 2007

Lexus USA June 2007 Sales Report

The Lexus sales numbers for June 2007 are in, which sees a minor gain over last year’s figures. Total sales are up just 0.4%, with the ES 350 and RX 350/400h still leading the pack. The LS 460 is quite a hit over the outgoing LS 430, which isn’t much of a surprise. Here are …

Kevin · July 3rd, 2007

New Interactive Lexus Web Adverts

Broadband TV is really coming on, and ABC has launched a service through their website that allows US viewers to watch full-length episodes of last season’s shows. Lexus is taking advantage of this high bandwidth stream to push insanely detailed interactive ads, based around their current print campaign. Four of these ads are available for …

Kevin · July 1st, 2007

Lexus LS 600h L Website Launches

The LS 600h L is now available for pre-order from Lexus.com. Starting at $104,000, there are three package levels ranging from $4,000 to $12,570. When will the LS 600h L actually arrive in North America? No official word yet, but my guess would be some time in September.

Kevin · June 29th, 2007

Lexus Launching Hybrid-Only Model in 2009

Today brings an announcement from Lexus that they will be releasing a dedicated hybrid model in 2009, at a price level sandwiched between the IS and ES models: “Hybrid is the brand-defining technology for Lexus,” said Steve Settle, the head of Lexus in the UK, during an interview with Automotive News. Three of Lexus’s current …

Kevin · June 28th, 2007

The RX That Never Got a Chance

The transport of vehicles worldwide is not without its casualties, as this RX had to learn the hard way: You can see more photos of the destruction over at English Russia, if you’re feeling particularly sadistic. Update: The full story has appeared in English Russia’s comments section: Ten new Toyota vehicles with a value of …

Kevin · June 28th, 2007

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