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Lexus IS Elegant White Commercial from Japan

We’ve seen some photos of the Japanese special edition Elegant White Lexus IS, and now here’s a weird little commercial to go along with it: It wouldn’t be so strange if the cat didn’t seem to have such a bizarre pose, but it is what it is. (I still can’t stop thinking about the Passionate …

Kevin · March 28th, 2008

The Auto Enthusiast Reviews the Lexus IS-F

The Car Enthusiast has posted up a review of the Lexus IS-F, and it’s quite clear it wasn’t what they were expecting at all: For Lexus, this section is key to the IS F being taken seriously as a performance car for real driving enthusiasts. The competition is not only fierce, but established. Car nuts …

Kevin · March 27th, 2008

Lexus to launch in India

It was rumored late last year, but according to the India’s Economic Times, Lexus is planning to bring their cars into the market by 2010, starting with the LS and LX models: [Toyota] has started the preliminary groundwork in terms of strategy and dedicated dealership network which will be different from the network that sells …

Kevin · March 27th, 2008

Lexus IS-F Commercials

A couple weeks ago, when it was announced that Lexus would be promoting the IS-F strictly through movie theaters rather than a traditional TV campaign, it had me doubting just how soon the adverts would show up online, but as it turns out, the wait wasn’t very long at all: If I had to choose, …

Kevin · March 26th, 2008

Lexus Prius Spotted?

Club Lexus member duyl27 spotted a re-badged Prius out in the sunny state of California, complete with a lowered stance and dual-quad exhausts: It’s funny regardless, but with the rumours of an official re-badged Lexus Prius floating around, it definitely takes on a second meaning. All in all, and I say this with a hint …

Kevin · March 25th, 2008

Lexus LF-A Video from European Debut

To mark the European debut of the Lexus LF-A Roadster Concept at the Frankfurt Auto Show, Lexus put together a truly spectacular video, albeit with no actual in-motion footage. Click the photo below to be taken to the mini-site: I imagine this would have been used as a video introduction to the vehicle’s unveiling at …

Kevin · March 25th, 2008

The Lexus/Gran Turismo Exhibit @ The NY Auto Show

Jalopnik has posted up a report on the various video game exhibits at this year’s New York Auto Show, including a Lexus IS-F special edition of Gran Turismo 5 Prologue: Lexus had three driving simulators set up running the highly anticipated Gran Turismo 5 Prologue that’s due out in mid-April. Since it was obviously a …

Kevin · March 24th, 2008

Behind-the-Scenes Video of Lexus Car Manufacturing

This Lexus-produced video showing the manufacturing process of the IS is full-on fantastic: I’ll admit to a soft spot when it comes to this type of behind-the-scenes video footage, and no matter how many times I read about it, it’s mind-boggling just how quality-obsessed Lexus really is. I was particularly impressed by the electronic tools …

Kevin · March 24th, 2008

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