Lexus IS F Daily Driver Dominates NASA Time Trials

This weekend, Dave Schotz raced his daily driver Lexus IS F in National Auto Sport Association (NASA) Time Trials at the Auto Club Speedway in California and proceed to dominate against dedicated racecars — Jalopnik has the full story: NASA Time Trials allow for almost any car to compete for the fastest lap time on …
Kevin · August 10th, 2010

Lexus UK IS Celebration Edition

Lexus UK is offering a Celebration Edition of the IS to mark the brand’s 20 years in Britain. This special edition receives a F-Sport upgrade along with three full years of no-charge servicing, which adds up to some significant savings. The F-Sport package includes the following: 18-inch alloy wheels Leather and Alcantara sports front seats …
Kevin · August 9th, 2010

More Black Lexus LFA Videos

It’s now time for our weekly look at the black Lexus LFA that’s being tested in Japan — this time it’s three videos, and in an exciting development, we get our first glimpse of the front end: Here’s a freeze-frame: I wonder when we’ll see this LFA’s first public appearance — can not wait for …
Kevin · August 6th, 2010

Lexus USA Revises LFA Purchase Options

Lexus USA has revised their LFA purchasing options, and will now offer outright purchase of the $375,000 supercar rather than the mandatory two-year lease that was initially required. This new purchase option does come with one condition, however — the Lexus dealership where the LFA was purchased will retain the first right of refusal to …
Kevin · August 5th, 2010

Lexus Manufacturing Master of Paint

Lexus Magazine has published a fascinating article on Kimihiro Sakakibara, one of the 10 Lexus Takumi Masters that oversee factory production: For anyone still unfamiliar with the term, Lexus Takumi are the automotive equivalent of a 10th Dan black belt. Each of the ten Takumi specializes in a key area of the vehicle—and each commands …
Kevin · August 4th, 2010

Lexus Golden Opportunity Commercial

Lexus USA is in the middle of their giant Golden Opportunity summer sales event right now, and have put out this colorful ES commercial: Cracks me up the way the ES doors open & close to the beat — seems so out of character. Update: Here’s another commercial from this campaign — this time it’s …
Kevin · August 4th, 2010

First Photos of the Yellow Lexus LFA

Just received photos of Lexus USA’s new LFA prototype, which is just about as bright as the sun (click for larger images): It’s hard to top yellow in terms of vibrance, it’s literally impossible to take my eyes off this LFA. Such a bold color really shows off the shape of the LFA, I especially …
Kevin · August 4th, 2010