All I know is almost every time someone makes that complaint they cite some AMG or M and not an Astin Martin or Maserati or even a Caddy.
And why is that not a valid complaint, regarding the IS?
Aston Martin and Maserati do not make an IS competitor.
Altezza/IS development all started in the summer of 1993, just a few months after the launch of the Lexus badged GS and early plans being made for the 1998 RX at an spring 1993 Nagoya exec lunch.
The global launch of the W202 C-Class in June-November 1993 and successful BMW E36 3-Series (on the market since early 1991), gave Toyota execs just cause to greenlight development of an entry level RWD sports sedan under the FWD ES 300 sedan, starting in Q1 of 1994 using development code 038T. Primarily focused on the European market initially, where the ES 300 didn't work.
Which car was directly in its targets? Once again, the BMW E36 3-Series sedan (1991-1998). Parallel to that BMW, was developing the successor to that E36, the E46 since mid-1993. Both production designs were approved in 1995, with BMW in spring 1995, Lexus in late 1995.
The E46 3-Series sedan and (XE10) IS 200 debuted about 1 year apart. BMW via a short press release in November 1997 and Spain press event/embargo in February 1998.
The Lexus IS 200 made its debut in early 1999 following JDM Altezza in Q4 1998, launching in March 1999 and July 2000 as the 3.0L IS 300.
Since then, the IS has squarely been a 3-Series competitor in every sense. The LS had not just the S-Class, but American land yachts in its sights and succeeded, by dethroning them all in sales and that of the Ford Panther cars.
Unlike the LS, the IS has always been tied to that as a reliable alternative.
The German American Cadillac Catera didn't exist in 1993 (outside of GM studios) to even inspire an IS sedan nor was it successful while a US market competitor in 2000-01.
The CTS and ATS are not globally a force, yet Cadillac invests in their products via parent company GM, in ways one wants the same for Lexus.
Lexus has the right branding, that Cadillac doesn't to execute and field such a competitor, so one questions why it lags behind in certain areas with the current "New N" model? And any criticism is denounced?
Plus the projection of a longer cycle, seems laughable, if not insulting to put off a GA-L IS into 2021-22 calendar years.
So no one can really admonish anyone for mentioning "the Germans" in this respect. The entry level luxury RWD sedan class has been their arena for too long and Lexus should try changing that.