Toyota has been intentionally sandbagging Lexus offerings for years to avoid Lexus (in particular Lexus USA) from becoming too economically dominant in the ecosystem.
You think they couldn't have hit reliability targets and increased power by 10% here or there?
Or bothered to take technology & connectivity seriously earlier on?
Lexus USA had probably been screaming about technology for decades, while the Japanese did their thing and stagnated out of arrogant stubbornness. Took till 2023 that it got anywhere near on par with others.
It's always been a testing ground for things to be cannibalized by Toyota offerings.
Hybrids started there. Luxury cars started there. Foreign presence started there. Luxury & premium crossovers started there, all their most notable consumer performance efforts were within Lexus.
Their most memorable offerings were the skunk works projects they threw into Lexus so god forbid the Toyota name get tarnished with the image of risk taking or boldness.
When Akio heard "Lexus makes boring cars", he didn't hear "make Lexus better", he heard "Use Lexus to trial run efforts at breaking that stereotype, and take the learnings to make Toyota, Crown, and Century marketable abroad."
If you don't realize this was an intentional spit in the face of Lexus customers, who Akio probably secretly despises, I don't know what to tell you:
This is the six figure peak offering from Lexus:
Keep in mind the following designs were very deliberately selected.
They didn't just have one option, sometimes they will develop 5 or 10 full vehicles in parallel so execs can choose one to go with.
But when it comes to minivans and econobox daily drivers:
I'll ask you this: What do you honestly think it takes for Lexus to add a bit of edge to their cars?
You think it's a huge lift? They don't know how to do it?
In hindsight it's actually very clear to me now what's been going on.
A million special versions and GR performance offshoots of low volume low margin throwaway vehicles but they can't rationalize a performance or appearance package that actually does anything.
Or if it does do anything, they charge you out the nose for it like the RC F Track Edition.
I am honestly convinced that the Track Edition cars were a test run to achieve two things:
1) Let Toyota laugh internally at how worthless and gullible their market is
2) Squeeze extreme margins out of a car that was never fully competitive in the first place (I had one, I know)
3) See how far they can push the con
And i'm using the word "con" to reflect my feeling about it all.
/rant