Lexus Technical Training Session Video

It may run a little long, but this video of the installation of a slippery surface for test driving Lexus’ is still pretty neat: From the video description, this was for a technical training session in Spain, and looks like it would be a lot of fun. Strangely enough, I played a PS3 game today …

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Kevin · November 17th, 2007

Lexus GS vs. Jaguar XF: A Visual Comparison

I read about the Jaguar XF’s passing resemblance to the Lexus GS 460 in Motor Trend, but I didn’t realize the extent of it until I saw this Le Blog Auto visual comparison: Mind you, this is only a side profile comparison, the front and rears are entirely different, but the similarity in the photos …

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Kevin · November 16th, 2007

WSJ Reviews the Lexus LS 600hL

The Wall Street Journal’s review of the Lexus LS 600hL isn’t so much a condemnation of the car, but rather the hybrid technology that spawned it: The biggest con running in the auto industry right now is the notion that hybrids represent some sort of quantum leap in green transportation. Not only is this patently …

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Kevin · November 16th, 2007

Lexus Places First in Japanese Customer Service

Lexus sure knows how to treat their customers, at least according to JD Power. On top of a first place finish in the JD Power Sales Satisfaction Index, Lexus dominated the Japanese Customer Service Index as well: Now in its sixth year, the study identifies five factors that measure customer satisfaction with service performed at …

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Kevin · November 15th, 2007

Lexus Rakes Up Their New Yorker Advertising

Included in the latest issue of the New Yorker was Lexus advertising of a different sort — mixed among the pages were leaves from the Salal bush, printed with slogans like the one above. NPR’s MJ Davis decided to investigate: Each leaf was unique, smelled like something derived from the earth and tasted — yes, …

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Kevin · November 15th, 2007

Lexus Tops JD Power’s Sales Satisfaction Index

According to the latest JD Power Sales Satisfaction Index Survey, when it comes to selling cars, Lexus is tops: “Lexus improves by four rank positions from 2006, which is a gain driven primarily by increased customer delight with the dealership facility, salesperson performance and vehicle price,” said Tom Gauer, senior director of automotive retail research …

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Kevin · November 14th, 2007

Great Lexus IS-F Video from SEMA 2007

There’s lots of details in this WebRidesTV video from SEMA 2007, from a great look at the Five Axis Project IS-F to Scott Pruett’s demonstration of IS-F with VDIM on/off: Looks like the IS-F’s release date is firming up. Brian Bolain, the Lexus national advertising and media manager, reveals that the car should hit the …

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Kevin · November 14th, 2007

Lexus LF-A Development Hits a Bump

When the same-old Lexus LF-A concept was displayed at the Tokyo Motor Show instead of the expected production model, it was a clear sign that something was amiss in the supercar’s development. There’s no official word, but according to a Winding Road source, there’s certainly been some bumps in the road: Rumblings from inside Toyota …

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Kevin · November 13th, 2007