Lexus LF-Ch Launch in 2012?

Paul Eisenstein of The Detroit Bureau had an opportunity to talk with Lexus USA General Manager Mark Templin on the future of the LF-Ch hatchback concept: “There is a group of buyers growing up now who won’t buy cars by the pound,” noted Templin, adding that, “We have already seen a structural shift” to the …

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Kevin · November 20th, 2009

Lexus IS F Lap with Gran Turismo’s Kazunori Yamauchi

Another day, another virtual lap—only this time it’s the esteemed Gran Turismo creator, Kazunori Yamauchi, driving a race-modifed Lexus IS F in the 8th round of the VLN series at Nürburgring: Back in August, Mr. Yamauchi and a team of two others (Motor Journalist Peter Lyon and racing driver Hideshi Matsuda—all three judges for the …

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Kevin · November 19th, 2009

More on the Lexus LFA Buying Process

Automobile Magazine has more on the Lexus LFA buying process: What I want to talk about is how a person might go about purchasing an LFA. Buying an exotic car, especially one in high demand, like most Ferraris, can be a very taxing experience even for the most battle-hardened business person. How do I get …

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Kevin · November 17th, 2009

Auto Club Speedway Lap with the Lexus LFA

Keeping with the Lexus F-Sport event at the Auto Club Speedway, here’s a LFA lap around the track with driver Scott Pruett, as filmed by Flipside 909 from Club Lexus: Hard to believe the speed watching the track whip by—absolutely wild.
Kevin · November 17th, 2009

Lexus F-Sport Event at the Auto Club Speedway

If you may recall, there was an F-Sport event in Fontana, California last Thursday, and videos and photos of the event are making their way online—for a start, there’s this video put together by Unlimited Illuminations that features great footage of an IS F lap around the Auto Club Speedway: Too bad that poor guy …

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Kevin · November 16th, 2009

2010 Lexus GX 460 to Debut in China Next Week

The next-generation Lexus GX will be unveiled in China next Monday at Auto Guangzhou 2009: The Lexus “GX460”, a midsize SUV, will make its world premiere at a press briefing scheduled for November 23. Also on display for Lexus will be the “ES240” and other models. Also being displayed is the 4-cylinder ES 240, which …

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Kevin · November 15th, 2009

Behind-the-Scenes of Lexus ES 350 Slice Commercial

Speaking of “behind-the-scenes” and Lexus ES commercials—here’s a real backstage pass to the work that went into creating one of my favorite Lexus commercials. First, the commercial (in poor quality): Next, here’s the process of creating a real “sliced” ES 350: The lengths that (Lexus USA advertising agency) Team One goes through to get these …

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Kevin · November 12th, 2009

Lexus ES 350 Commercial: 40,000 Hours

Here’s the new commercial for the 2010 Lexus ES 350: This commercial stays with the look of the latest LS commercial, and has a “behind-the-scenes” feel. Not sure I believe that’s what the Lexus test-facilities look like, though. (A note: I recently spotted a 2010 ES at my local dealership, and was pleased to see …

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Kevin · November 12th, 2009