Lexus Hybrids Commercial: Milestones

Lexus heralds its expanded hybrid lineup with this commercial featuring a synchronized display of the Lexus hybrid models: The 5.5 billion mile figure quoted in the video is based on an average of 10,000 miles per year, which is less than the typical figure used in the U.S.  It’s also worth noting that the luxury …

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Kevin · March 4th, 2010

Lexus CT 200h USA Price Guessing Game

The New York Times (and many other outlets) is reporting that the Lexus CT 200h will start with a €21,000 when it goes on sale in Europe next year. The natural question turns to how that translates into the North American price—a direct, euro-to-dollar conversion would currently mean a starting MSRP of $28,755 USD, putting …

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Kevin · March 4th, 2010

Two New Lexus Models to Use CT 200h Platform?

Among the numerous media reports covering the launch of the CT 200h, some interesting details about the new Lexus hatchback’s platform have emerged—Autocar reports (emphasis added): The CT200h is 4320mm long, 1765mm and 1430mm high, meaning it is longer, wider and taller than the A3 and 1-series. Its 2600mm wheelbase is only eclipsed by the …

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Kevin · March 3rd, 2010

Lexus CT 200h to Lead Lexus Europe Sales

The new Lexus CT 200h is a purpose-built hybrid hatchback for the European market, and that reportedly has Lexus executives optimistic about its sales prospects.  With Lexus Europe pursuing a hybrid-centered strategy, the CT 200h is expected to spearhead the brand’s lineup as its entry-level and highest volume model.  According to a Bloomberg article, Lexus …

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Kevin · March 3rd, 2010

Lexus LFA Official US Pricing Details

Lexus USA has formally announced the LFA’s base price of $375,000, and has revealed additional information regarding the LFA two-year lease and purchase process in North America: All LFAs will be hand-built to customer specifications and production will begin December 2010.  Customers will be able to choose from three-configurations included in the base MSRP: Configuration …

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Kevin · March 3rd, 2010

Lexus CT 200h to Make North American Debut at New York Auto Show

Fresh off the news that Lexus will be offering the CT 200h in North America, it was announced today that the hatchback will be making its official US debut at the New York Auto Show, which takes place from March 31st through April 11th. Read the Lexus Press Release
Kevin · March 3rd, 2010

Journalist Reactions to the Lexus CT 200h

Here’s something new—Lexus interviewed some of the journalists attending the Geneva Auto Show to get their opinion on the new CT 200h hatchback: Best response: “The fact that it’s a hybrid will tick so many people’s boxes.”
Kevin · March 3rd, 2010

Lexus February 2010 Sales Report

USA The February sales numbers for Lexus USA are in: February Year to Date 2010 2009 % CHG 2010 2009 % CHG ES 2,349 2,575 -8.8 5,272 5,546 -1.0 HS 712 0 N/A 1,959 0 N/A LS 799 700 14.1 1,891 1,604 22.8 SC 27 76 -64.5 51 149 -64.3 GS 488 595 -18.0 1,017 …

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Kevin · March 2nd, 2010