Behind-the-Scenes of the Lexus LFA Commercial

Here’s a behind-the-scenes look at the making of the recent Lexus LFA commercial: A pretty amazing setup, all round — bringing in a renowned physicist to help determine the necessary frequency, having Scott Pruett there to pilot the LFA, it’s all very sophisticated. There have been some questions about the meaning behind the commercial — …
Kevin · June 6th, 2010

Lexus LS Generations Desktop Wallpapers

This week’s Autocar review of a 1990 LS 400 reminded me of a desktop wallpaper I’ve had sitting on my computer for quite some time: Select Resolution: 1680×1050 | 1440×900 | 1280×1024 | 1280×800 | 1024×768 I had featured a very similar image some time back, which still stands as one of my favorite Lexus …
Kevin · June 5th, 2010

Lexus Performance Registry Now on Lexus USA Website

After our week and a half preview here at The Lexus Enthusiast, Lexus has launched the Performance Registry on their website as part of a larger Inside F performance section. Inside F, as you would imagine, is dedicated to the Lexus’ growing performance lineup, with information on the LFA, IS F, LS Sport, and all …
Kevin · June 4th, 2010

2011 Lexus IS Update?

By way of Chinese website Sohu, here’s a sneak peek at what’s just may be the 2011 Lexus IS: There’s plenty of tweaks here: The LED daytime running lights first seen on the 2010 LS have been incorporated into the headlights. The steering wheel will be getting some new accents, and a chrome strip has …
Kevin · June 4th, 2010

Lexus LFA Still Available in USA

Despite reports to the contrary, Lexus USA has told Edmunds that there are still LFAs available in the USA: In response to a query Thursday from [Edmunds Inside Line], Toyota said: “As a result of additional allocation being dedicated to the U.S. market, some production spots still remain for the LF-A supercar’s 500-unit global build. …
Kevin · June 3rd, 2010

Lexus May 2010 Sales Report

USA USA May sales are in — here’s a full model-by-model breakdown: MONTH Year to Date (*DSR) 2010 2009 % CHG* 2010 2009 % CHG* ES 5,115 4,125 24.0 18,643 16,445 14.3 HS 1,360 0 N/A 5,889 0 N/A LS 944 830 13.7 4,911 4,051 22.2 SC 34 93 -63.4 147 403 -63.2 GS 771 …
Kevin · June 2nd, 2010

Lexus LFA Commercial

Lexus USA has just put out a commercial for the Lexus LFA: It’s a nice play on the one of the inaugural LS 400 commercials (and was revisited during the LS 460 launch), and will be part of a wider campaign promoting the halo supercar. The NY Times has more details: The online elements, scheduled …
Kevin · June 1st, 2010