Lexus has released a print ad for the new Lexus IS in the Sports Illustrated Swimsuit issue, and just like last year it involves a unique twist on the swimsuit photoshoot — here’s a video to explain:
There’s also two additional pages from the four-page spread:
The IS will also be part of Sports Illustrated’s first-ever 3D projection mapping video at Caesars in Las Vegas tonight — the event is streaming live if swimsuits are your kind of thing.
[Source: Ad Week]
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