Lexus ES: Fifth GenerationLexus GS: Fourth GenerationLexus RX: Third GenerationSales ReportsUSA

Lexus Sales in August: A Deeper Look at the Numbers

2013 Lexus GS F SPORT

August was a very good month for Lexus sales, but it’s not clear just how good without taking a deeper look at the numbers.

The most shocking news by far, and something I didn’t realize until a TLE commenter tipped me off — the Lexus GS outsold the BMW 5-series by 143 units, 1,831 to 1,688 sales.

Granted, there’s something unusual about the low volume of the 5-series, which has averaged 4,778 sales in the previous seven months. It might have something to do with with BMW’s padded July numbers, but no matter, the numbers don’t lie — the GS was the second-best selling midsize luxury sedan in August, behind the Mercedes E Class and its 4,515 sales.

Even more impressive, the Lexus ES was the USA’s best selling luxury car in August:

  • Lexus ES: 7,557 sales
  • Mercedes C Class: 6,519 sales
  • BMW 3 Series: 6,208 sales

It’s worth pointing out that it was a transitional month for the ES, with dealerships moving out the 2012 model to make way for the new 2013 ES 350 & ES 300h, but this level of sales volume is staggering, regardless of circumstance.

Finally, the title of best selling luxury vehicle in America is going to be a tight race. Currently, the BMW 3 Series is out front with 60,621 units sold, but the Lexus RX is a very close second, with 60,002 sales. This leads to a bigger question — if Lexus can keep up its pace, just how close can it get to being the best-selling brand in the USA this year?

(Special thanks to BlackDynamiteNY & MPLexus301 at Club Lexus for crunching the numbers!)

Comments
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    BlackDynamiteNY
  • September 5, 2012
You can use my name next time, Krew. Always looking to strengthen my Internet brand name...... BD
    K
    • K
    • September 5, 2012
    Fair point, my friend -- I added your name to the post.
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      BlackDynamiteNY
    • September 5, 2012
    That's mighty Dynamite of you...... BD
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    BlackDynamiteNY
  • September 5, 2012
Lexus' stated goal is 250k for the year, and they are at 150k now, so 100k in 4 months is doable, considering Lexus is usually good for close to 30k every "December To Remember", and the ES seems to have caught on quickly They won't win the sales crown, but with The Next IS coming after the Super Bowl, they should have the horses to get back home to the top of the mountain next year..... BD
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    Brute76
  • September 5, 2012
Ok,, I'm very depressed now: I'm very happy for Lexus but seeing BMW outsold by Mercedes make me sick
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    F1
  • September 5, 2012
The ES is a very unique car for Lexus.. It's like a bridge across the IS & GS The Germans dont have such a car in their lineup
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    Horseshorses
  • November 15, 2012
sold six es350s on sunily carday a great fam

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