Lexus LFA Participates in Nürburgring 52nd ADAC ACAS Race

As a final test leading up to the Nürburgring 24h race, Lexus participated in this weekend’s Nürburgring 52. ADAC ACAS H&R-Cup race. Only one LFA participated in the race, as Iceland’s volcanic ash prevented support personnel from getting to the track in time to run the second LFA—the IS F team also participated. Here are …

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Kevin · April 26th, 2010

Lexus LFA Display at Flagship Tokyo Dealership

Japanese blog レクサスとの道[LEXUS] made a recent trip to the flagship Lexus Takanawa dealership in Tokyo and snapped this photo of their new LFA display: Not only is there an actual LFA on display, there are color samples made from minature LFA models and examples of all the interior leather options—and check out the giant, fully …

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Kevin · April 23rd, 2010

Lexus LFA Carbon Fiber Leads to Future Possibilities

Ward’s Auto has published an article summarizing Lexus LFA project manager and vehicle materials expert Nobuya Kawamura’s recent presentation at the JEC Composite exposition in Paris, France. Kawamura talked about the “never-ending process” of the supercar’s carbon fiber development, which ultimately led to Lexus engineers learning multiple techniques for producing several types of the material, …

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Kevin · April 23rd, 2010

Lexus Global Executive Changes

Lexus parent Toyota Motor Corporation announced key executive changes, which will be formally enacted in June at the company’s annual shareholder meeting. Of interest to the luxury division, Toshio Furutani is retiring as Senior Managing Director on the corporate board of directors. Furutani has overseen Lexus’ worldwide operations in recent years, initially as Managing Officer …

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Kevin · April 22nd, 2010

Lexus New Jersey F-Sport Event Next Week

A couple weeks back, Lexus USA announced an April 29th F-Sport event at the New Jersey Motor Park, and today, I’m happy to say I will be attending. I didn’t want to miss my chance at a hot-lap in the LFA with Scott Pruett, so I’ll be making the eight-hour drive down to New Jersey …

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Kevin · April 21st, 2010

Blue Lexus LFA Spotted

A blue Lexus LFA has been filmed in Japan: This second video has some closeups, along with footage of the interior: Truth be told, I’m generally not a fan of blue, but on the LFA it looks super-fine—here’s the money shot: So we’ve seen white, black, matte-black, red & blue—what color’s next? (My guess: silver.) …

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Kevin · April 21st, 2010

Lexus GX 460 Recall Remedy Demonstration

Lexus Japan has released a video demonstrating the stability control update: This video was accompanied by a press release which details the exact circumstances that caused the stability control issues discovered by Consumer Reports last week: The following conditions combine to cause the problem: In the GX 460 and Land Cruiser Prado, heavy components, such …

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Kevin · April 20th, 2010

Smart Lexus IS F Commercial from Lexus South Africa

Lexus South Africa has a new commercial touting the relativistic properties of the IS F: Really enjoyed the unforgiving intelligence of this video—it’s a commercial that rewards repeated viewing with a better understanding of the science it describes. Best of all, it tied directly into the brand’s central message—very well done.
Kevin · April 20th, 2010