- Reaction score
I’m an industry expert in regards to social media. I work with aftermarket companies offering forecasting on what vehicles and parts will be popular.Comments on social media may not be a true indication of the real-world demand for a vehicle. Social media is an echo chamber -- a certain perspective (usually the louder, "enthusiast" community who want loud noise and high horsepower) usually drowns out the other (quieter) perspective. So you only hear from one perspective without hearing from the other. Experience tells me that the enthusiast community is a minority rather than a majority in the market.
The comments are not just from enthusiast pages. It’s any page including Lexus own. It is safe to assume this car is for a Lexus loyalist who wants an AWD sedan.
Let’s remind ourselves even the AWD NX at the same price has 240hp. Again this car will be most cross shopped with the new aCuRa TLX which has 270hp. What’s ironic is the current TLX base AWD has 200hp and that feedback they got since 2015 was the engine was weak. Well they seem to have fixed that.
Again I assume this is a stop gap measure until the all ES.