Introducing the Lexus IS 500 Launch Edition

[krew]

Lexus has announced the IS 500 Launch Edition, a limited release of 500 vehicles for North America. The 472-horsepower sedan will only be available with an Incognito exterior, a brand new color in the Lexus palette.

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[Motor]

 

[mediumhot]

Nardo like color finally. It took them a while.

 

[CRSKTN]

That's great. This sort of thing is a good sign. 500 unit run is great.

 

[mikeavelli]

I’m with it now. It’s beautiful. Pics to come.

 

[CRSKTN]

I’m with it now. It’s beautiful. Pics to come.

Townsend sure did reference enthusiasts a lot

 

[mikeavelli]

Townsend sure did reference enthusiasts a lot

I can now freely talk about things. So I worked with Lexus on organizing enthusiasts to be there for a surprise debut. This was from the top down. The new blood at Lexus are true gear heads and understand how much we mean to the brand.

Secondly I worked with Lexus on the iS 500 tribute to the RC F GT3. It’s been a hell of a month so far.

I am so excited for the future.

 

[bogglo]

I can now freely talk about things. So I worked with Lexus on organizing enthusiasts to be there for a surprise debut. This was from the top down. The new blood at Lexus are true gear heads and understand how much we mean to the brand.

Secondly I worked with Lexus on the iS 500 tribute to the RC F GT3. It’s been a hell of a month so far.

I am so excited for the future.

Wiil you say the grey is very similar to nado grey or is it a little different.

 

[meth.ix]

Love the grey, very similar to the color seen on Audi and BMW performance models

 

[OlFius]

Probably the most beautiful Lexus ever made, and the color is currently hot (first saw this on an Audi)...
Damn it, not available in Europe

 

[OlFius]

I can now freely talk about things. So I worked with Lexus on organizing enthusiasts to be there for a surprise debut. This was from the top down. The new blood at Lexus are true gear heads and understand how much we mean to the brand.

Secondly I worked with Lexus on the iS 500 tribute to the RC F GT3. It’s been a hell of a month so far.

I am so excited for the future.

That's very good news to hear!
And clearly a different strategy from Lexus, which can only result in something beautiful.
Good job, Mike!

 

[Levi]

Haha, I guessed it, special paint job. Good, I won't say anything negative, the IS 500 is a good start, but please let it continue. I don't want Lexus to milk the special editions with paint jobs (which are industry's best to say the truth). Lexus need more than paint.

 

[mikeavelli]

Wiil you say the grey is very similar to nado grey or is it a little different.

Similar but I feel it’s a bit lighter. Let’s also not forget TRD had cement.

 

[mikeavelli]

Townsend sure did reference enthusiasts a lot

He liked both my cars too lol

 

[mikeavelli]

It was amazing to see Lexus want to do something different and debut the car at the track at SEBRING with mostly owners and enthusiasts. No wine and cheese or pebble beach. So refreshing. A ton of work was done to make this happen so fast. All the top executives stayed late and talked to everyone personally who had questions. And they are all gear heads.

more to come I’m still tired from yesterday lol. Full day today and I’ll post more.

 

[MichaelL]

Look forward to reading about driving impressions on the IS500. I like the look, can’t wait to hear how it is to drive, handling, balance, etc....

 

[Levi]

Look forward to reading about driving impressions on the IS500. I like the look, can’t wait to hear how it is to drive, handling, balance, etc....

The 350 was best in class. It lacked power. 500 should solve the power deficit and add sound as bonus.

 

[GuoxJason]

I can now freely talk about things. So I worked with Lexus on organizing enthusiasts to be there for a surprise debut. This was from the top down. The new blood at Lexus are true gear heads and understand how much we mean to the brand.

Secondly I worked with Lexus on the iS 500 tribute to the RC F GT3. It’s been a hell of a month so far.

I am so excited for the future.

Amazing! Thank you for all of your amazing work! I truly appreciate it.

 

[Tragic Bronson]

 

[Junebugz]

Man, I’m just looking forward to the pricing!!