I guess it's always going to be a matter of personal preference. S class is clean and handsome but fairly bland, especially since Mercedes has copied the same shape and details right down to the $40k mark. 7 Series is a disaster. Panamera is gorgeous but not exactly in the same class, IMO - competes more with the CLS and A7. The A8, like the S Class, is clean and conservative but extremely boring.
You all know my qualms with the LS, but design is certainly not one of them:
I am only talking about the design when it comes to the 5LS. I know it has its successes and strengths in other aspects. But also its fails, hence the losses in head to head comparisons between it and the Genesis G90, not to mention the Germans. And I *LOATHE* Genesis, so as a Lexus fan, I just want them to be better.
The first photo you posted illustrates one of my issues with the 5LS design. The lines, proportions, and stance are just not it from a design perspective. The rear haunches from this angle makes it look like a hatchback. The second photo also does not make it very flattering with the bulge of the haunches and the busy lines/elements that isn’t befitting a luxury flagship sedan.
Now let’s compare it to the LF-FC which was supposed to be the “preview” of the 5LS. Now there are many lines going on here as well, but this design is exactly where the 5LS fails: it has a strong, confident stance, harmonious lines, it’s very *stately* and handsome. The lines of the rear haunches and the pillar are smooth and in harmony, you can still tell it’s a sedan from this angle. You can see this car fit in at a gala or an important event, while the 5LS would IMO would not. If Lexus was able to translate this concept to the production 5LS, I would have been very happy. They were able to do it with the LC500 and the LF-LC concept where they made sure that the concept car made it to production. Unfortunately, that didn’t happen with the 5LS production car.
Going back on topic to the new LX. It’s a successful design because it almost looks like a LF concept car, but already in production form! People have complained about the large grill, but despite its massive size, I think it’s one of the best applications of the Lexus spindle grill. The side lines are perfect and they have differentiated it very well from the Land Cruiser, with its more sporty back.
The side profile is absolutely perfect, the line from headlight and just under the windows and all the way to the taillights is beautiful. If this was Lexus of mid2010’s, we would’ve seen a random drop of that line. Or 5 more pinches or creases 😂