Lexus sales in the USA are heating up — the brand outsold Mercedes in March & May, putting them only 12,000 sales behind market leader BMW.
BMW currently leads with 127,181 sales in 2014, Mercedes is close behind with 125,118 sales, and Lexus is third with 115,171 sales — there may not be enough time for Lexus to catch up to either German brand, but next year could be very interesting with the RC & NX in the lineup.
Here’s another interesting sales-related fact from Bloomberg:
On a retail sales basis, excluding vehicle purchases by businesses, Lexus was the top-selling U.S. luxury brand in the first quarter of 2014, said Tom Libby, an analyst for IHS Automotive. Lexus sold 65,475 cars and SUVs to individual customers in the period, compared with 63,483 for Mercedes and BMW’s 63,353, according to IHS’s data.
[Source: Bloomberg] Update: Edited for clarity.
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