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Video: Q&A with Lexus International Vice President Mark Templin

Lexus International Mark Templin

Here’s an excellent video with Lexus International executive vice-president Mark Templin answering questions about China, the NX, and the future of the brand:

Mark Templin’s answers are insightful and full of confidence — in particular, it’s interesting to learn that Lexus wants to grow at a controlled pace in order to preserve their customer experience. It’s the first time I’ve heard it framed this way, and makes a whole lot of sense.

(Thanks Simon!)

Comments
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  • C
    corradoMR2
  • April 29, 2014
Quality over quantity = Lexus!
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  • B
    Black Dynamite
  • April 29, 2014
Lexus makes the Germans seem so desperate..... BD
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      Mike DeLorca
    • April 29, 2014
    Agree BD. LEXUS is moving with the exclusivity of true LUXURY. The Best of the Best, Unique, Timeless, Experience, Superior Quality.

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