After a couple weeks curious about the Lexus RC F interactive ad in the Sports Illustrated Swimsuit issue, I finally had a chance to see it for myself.
While it does require installing a new app, the ad works very well — I only have my iPhone for screenshots, but here’s the RC F in New Orange:
Hardly the best in terms of image quality, but the interactive ad made for a cool experience — still can’t believe Lexus is producing the RC F in IS F CCS-R Orange.
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