Virtual Lexus RC F in New Orange

Lexus RC F in New Orange

After a couple weeks curious about the Lexus RC F interactive ad in the Sports Illustrated Swimsuit issue, I finally had a chance to see it for myself.

While it does require installing a new app, the ad works very well — I only have my iPhone for screenshots, but here’s the RC F in New Orange:

Hardly the best in terms of image quality, but the interactive ad made for a cool experience — still can’t believe Lexus is producing the RC F in IS F CCS-R Orange.