Lexus has announced that a new concept car will debut at the 2012 Paris Motor Show on September 27th, with information and photos released ten days before on September 17th.
No further details were released, but speculation on a new Lexus concept in Paris started back in July, when Lexus Australia marketing manager Peter Evans told GoAuto there was something new on the horizon:
Evans was reticent to provide more details as his employers would be “really upset if I blew the cover on what is going to happen at Paris”.
The mystery unveil could be a product to fill one of the gaps in the Lexus line-up, such as a compact SUV or sports coupe – both of which Mr Evans said are “on the horizon and under consideration”.
At the time, I predicted that it would be a compact crossover — this would still be my first guess, but the use of the word “car” in the press release puts my theory in question, especially with a camouflaged Lexus IS driving around in California.
Still, the location of the reveal, along with the fact that only Lexus Europe has issued a press release so far, and I have to think that this mystery concept is aimed primarily at the European market.
For now, here’s the full press release:
Lexus will hold the world premiere of a brand new concept car at the 2012 Paris Motor Show, which opens for media on September 27, 2012 at Paris-Expo, Porte de Versailles.
Information and pictures about this new Lexus concept car will be released on September 17 at 8.00AM CET.
The 2012 Paris Motor Show will also host the Western European premiere of the all-new LS 600h F SPORT.
Introduced by Paul Van der Burgh, Director Lexus Europe, the Lexus Press Conference will be held at 8.45 AM CET on September 27 (hall 4, stand 120).
(Note: The image above is not a teaser, and is in fact the GS 450h grille.)
[Source: Lexus Europe]