USA
Lexus USA has reported the brand’s March 2011 sales, which includes the CT 200h for the first time ever — here are the model-by-model stats:
MONTH | Year to Date (*DSR) | |||||
2011 | 2010 | % CHG* | 2011 | 2010 | % CHG* | |
ES | 3,732 | 3,860 | -6.9 | 8,545 | 9,132 | -7.7 |
CT | 2,199 | 0 | N/A | 2,199 | 0 | N/A |
HS | 230 | 1,494 | -85.2 | 699 | 3,453 | -80.0 |
LS | 941 | 894 | 1.4 | 2,381 | 2,785 | -15.6 |
SC | 6 | 30 | -80.7 | 14 | 81 | -82.9 |
GS | 431 | 645 | -35.7 | 1,103 | 1,662 | -34.5 |
IS | 2,956 | 3,137 | -9.3 | 7,029 | 7,331 | -5.4 |
LFA | 8 | 0 | N/A | 17 | 0 | N/A |
Total Cars | 10,503 | 10,060 | 0.5 | 21,987 | 24,444 | -11.3 |
LX | 341 | 314 | 4.6 | 897 | 850 | 4.1 |
GX | 1,238 | 1,785 | -33.2 | 3,424 | 4,787 | -29.4 |
RX | 8,600 | 8,060 | 2.7 | 21,048 | 19,442 | 6.8 |
Total Trucks | 10,179 | 10,159 | -3.5 | 25,369 | 25,079 | -0.2 |
Total Sales | 20,682 | 20,219 | -1.5 | 47,356 | 49,523 | -5.7 |
A strong launch for the CT 200h helped to keep the bottom line relatively flat, providing a much needed offset against the HS, GS & GX models all seeing 30+% drops in sales when compared to last March. The HS in particular has fallen off considerably due to a lack of inventory — from the sounds of it, dealers only have 2010 models available.
Of course, limited inventory is going to be a problem for Lexus across the board moving forward, as the earthquake disaster in Japan has wreaked havoc on the parts supply chain — this is likely to be a problem over the next few months, and will affect all auto manufacturers.
Canada
Lexus reported 1,412 sales for March, an 8.4% increase over last year and the best March ever. As for some specifics, the CT 200h had 221 sales in its first month, the LX 570 was up 35.7% and the RX 350 continued its SUV dominance with sales up 14.2% over last year.
Comments