Another month, another porn star cease-and-desist notice sent out by Lexus. This time around, European model Lea Lexus was served papers (NSW link) to change her name, which she did almost immediately.
This is the third legal action sent to a porn star in less than a year. It started with Detroit-based Lexus Cash, then it was a Swiss gay porn actor who tried to justify his name by saying Lexus was the name of a Greek god. Both of these cases are still ongoing.
This is all well-and-good when it’s an assumed stage name, but what happens when all the Lexus babies grow up? According to Baby Names World, 5,671 girls were named Lexus in the USA since 1997, and the yearly rate has only been increasing. It still holds that Lexus is a Federal Trademark, but it seems like a bit of a grey area.
(Thanks to AlieN for both the news tip and the image used above!)