Will1991
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Toyota doesn't give a flying sh*t about consistency. All they see is P R O F I T.
In the long term sure, they have to, but... Being so profitable does allows them to give us special products from time to time, see:
-LC
-LFA
-IS-F (and almost all F products)
-GT86
-Supra
-etc...
Sure, some of them required a small investment but even this way, I doubt they saw a proper profit on any of them (when compared to the rest of the range).
A couple of months ago I do agree and think the same, why Lexus doesn’t do as the Germans? But now I think differently, Lexus did get me passionate regarding their cars because they do it differently to the Germans.
When German design seemed like a shrinking copy (as they all look the same) from their biggest models (and little more than a small evolution from their previous model), Lexus created the spindle grill with a different interpretation for each model.
When Germans invested heavily on diesel, they gone to hybrids.
When Germans got to touch screen, Lexus forgot about it (ok, maybe this one was bad decision ahahah)
I do go against some decisions from Lexus/Toyota, but the main reason I love Lexus is for doing things differently, just find it a bit sad as sometimes they could clearly go a lot further and they choose to wait... Or not to do it...
Even the LSS+ fuel cell flagship, I don’t agree with hydrogen, but for a company so well founded and with an amazing FCEV technology... Just build the dam thing!
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