Video: Lexus Transforms Event Attendees into A-List Celebrities

Lexus RX Jude Law Life

Last month, Lexus Europe hosted an event in London that put guests into the shoes of an A-List celebrity, complete with paparazzi, red carpets, and actor Jude Law.

Today, there’s a 360° video that captures the adventure — I just watched it on my smartphone, and it’s a pretty cool experience (you can also use Google Chrome to navigate the video):

(One point on the tech — it took 80 individual cameras, 25 hidden microphones and three bespoke car rigs to create this video. Amazing in motion!)