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BEYOND Story: The Lexus RC 350

Kevin June 4th, 2014

Lexus RC 350 Side Profile

The Lexus RC is the subject of the latest BEYOND story on the Lexus International website:

The RC will fill a long-standing gap in the Lexus lineup. “When we looked at the freshly carved model of this car, we were immensely excited because we were doing what hadn’t been done before: making a coupe,” recalls Junichi Furuyama, previously chief engineer of the RC. “To strengthen the emotional value of the brand and to appeal to younger generations, introducing a coupe to the range was a must for Lexus.”

Purposefully pared back to put focus on performance, the RC will provide one of the purest and most exhilarating Lexus driving experiences. It will be as luxurious as it is high performing, says Furuyama, and will “deliver superior drivability at a higher speed or in a higher g-force environment.”

Like all BEYOND stories, the text is accompanied by some excellent photography — here’s a sampling:

Lexus RC 350 Interior

Lexus RC 350 Front

The standard RC has been out of the spotlight with the introduction of the RC F SPORT & RC F, so it’s nice to see this feature.

(Always enjoy the presentation of these BEYOND stories online — be sure to check it out.)

Read the full BEYOND story on the Lexus RC 350

Lexus RC: First Generation

No discussion thread for this article yet.

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