USA
Lexus USA has reported 21,355 total sales for June 2013, a 10.8% improvement over last year — here’s the model-by-model breakdown:
| MONTH | Year to Date (*DSR) | |||||
| 2013 | 2012 | % CHG* | 2013 | 2012 | % CHG* | |
| CT | 1,513 | 1,387 | 13.3 | 7,552 | 9,446 | ‐19.5 |
| HS | 1 | 10 | ‐89.6 | 3 | 622 | ‐99.5 |
| IS | 1,919 | 2,572 | ‐22.5 | 10,786 | 14,194 | ‐23.5 |
| ES | 5,680 | 3,780 | 56.0 | 33,493 | 18,265 | 84.6 |
| GS | 1,728 | 2,020 | ‐11.2 | 9,068 | 11,070 | ‐17.5 |
| LS | 691 | 476 | 50.8 | 5,247 | 3,036 | 74.0 |
| SC | 0 | 0 | NA | 0 | 2 | ‐100.0 |
| LFA | 1 | 2 | ‐48.1 | 17 | 24 | ‐28.7 |
| Total Cars | 11,533 | 10,247 | 16.9 | 66,166 | 56,659 | 17.5 |
| RX | 8,647 | 8,641 | 3.9 | 45,818 | 44,017 | 4.8 |
| GX | 884 | 808 | 13.6 | 4,415 | 4,888 | ‐9.1 |
| LX | 291 | 326 | ‐7.3 | 2,016 | 2,568 | ‐21.0 |
| Total Trucks | 9,822 | 9,775 | 4.3 | 52,249 | 51,473 | 2.2 |
| Total Sales | 21,355 | 20,022 | 10.8 | 118,415 | 108,132 | 10.2 |
Please note, all percentages are calculated by the Daily Sales Rate (DSR), which takes into account the number of days in the month that dealerships could sell cars. June 2013 had 26 selling days, June 2012 had 27 selling days.
With half of the year in the books, Lexus looks to be on pace for 240k total sales in 2013 — this falls short of 250k+ sales expected from Mercedes & BMW, but puts Lexus solidly into third place in the US luxury market.
As far as individual models — the ES & RX remain steady performers, and the CT has managed to jump onto the positive side of the ledger after a string of lackluster months. The LS had a modest month with 691 sales, it continues to be the second best-selling flagship sedan in the USA, behind only the Mercedes S-Class.
The big news is the arrival of the 2014 IS in dealerships for the last weekend of the month. Lexus sold 500 units over three days, and as a result, had its best non-holiday weekend in six years — a testament to the built-up demand for the third-generation sports sedan.
(Special thanks to Black Dynamite for his contributions to this report.)
[Source: Lexus USA]
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