With November 2008 sales up 19.1% over last year, Lexus Canada continues to see strong growth. A total of 1,152 models were sold, marking the eighth consecutive record sales month.
One interesting fact, Lexus RX 350’s are built in Cambridge, Ontario, and are marketed heavily as a Made-in-Canada product. This has resulted in an opposite purchasing effect when compared to most other countries. Check these numbers:
- 423 Canadian-built Lexus RX 350 models sold, up 57.8%
- 105 Lexus RX 400h sold, up 1.9%.
Seems like the marketing is working!
[Source: Newswire]
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