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" /> Lexus Hybrid Lineup to Expand | Lexus Enthusiast

Lexus Hybrid Lineup to Expand

Lexus Hybrid Display

The Detroit News reports that Lexus plans to boost their hybrid lineup in hopes to increase their overall annual sales by 100,000:

“Yes, there will be more hybrids in the Lexus lineup,” said James H. Colon, vice president for sales and dealer development at a meeting of auto reporters here.

Lexus expects to sell just 2,000 [LS 600h L] per year. “Not a huge volume, but twice the combined sales of the highest-end Mercedes and BMW models,” Colon said.

Lexus, with just 221 dealers nationwide, sells about 1,100 vehicles per dealership — versus 500 for Mercedes-Benz and BMW, with each have about 350 dealers.

There has been an announcement that a new hybrid-only Lexus is in development, but there must be some more projects in the pipeline if they want to almost double their overall sales figures.