Lexus HS 250h Japanese Success to Affect U.S. Launch?

2010 Lexus HS 250h

While nothing has been confirmed, Automotive News is reporting that the US supply of Lexus HS 250h sedans to the US may be affected by the hybrid’s massive success in Japan:

In its first month in Japan, the car racked up 10,000 orders or about 20 times Toyota Motor Corp.‘s initial sales target of 500 vehicles a month.

Customers wanting an HS 250h now face a six-month wait in Japan, meaning a car ordered today will be delivered in February, said Toyota spokeswoman Monika Saito.

The surge in demand could affect supply of the Japan-made car to U.S. dealerships.

“We hope there won’t be a problem, but we’ll see,” Saito said.

The fact that Japanese orders have been spread out over six months should minimize the impact on the HS 250h supply. Of course, it all depends on the model’s success in the U.S., where it’s expected the hybrid sedan will sell just over 2,000 units a month.

[Source: Automotive News]



  1. i think the HS sales here will reach about 2,500 to 3,000 at the best. 6 month wait…wow…Lexus really knows what they’re doing.

  2. I don’t like the fact that this car is a success, but I do like how it’s only in Japan. lol

    Anyways, I like the picture above. The car is recognizably a Lexus - specifically, a Lexus hybrid. You look at it, and you know there is something special about it. Lexus should improve on this… “theme”.

    - low, wide stance up front
    - large, wide fenders that have a smooth transition from the front bumper
    - bold grille
    - those beautiful foglights, and better-looking LED headlights.

  3. Agree with you, WoL. These Japanese are crazy, they’ll buy any car no matter how odd or ugly it may be. Just check out all those daft concepts seen at every Tokyo motor show.
    I still think the HS has devalued the Lexus brand image with its boxy econo looks.