What’s Next for Lexus Design

There’s a big interview with Lexus’ head of global design, Simon Humphries, at Lexus Magazine that brings some major insight into the direction of the brand — I definitely recommend reading the full thing, but I want to focus on three quotes: LEXUS: First of all, now that we know that the 2011 IS will …

Read more…

Kevin · August 11th, 2010

New Lexus Design Chief Announced

Following the semi-retirement of longtime Lexus and Toyota design chief Wahei Hirai in June 2009, company insiders and journalists have speculated on who his successor might be.  This week, they got a rather novel answer, with the appointment of an Englishman, Simon Humphries, to the top spot.  Humphries, who worked at Sony in product design …

Read more…

Kevin · April 28th, 2010

Looking at Lexus Design

There’s an interesting column by Eddie Alterman at Car & Driver—I recommend reading the whole thing, but here’s some choice quotes: …try to figure out what an IS F could possibly be doing next to an HS250h hybrid. Or why the LFA, a bona fide super-premium super-GT, looks like somebody’s old Supra that crashed into …

Read more…

Kevin · February 7th, 2010