What Does the New Toyota Crown Mean for the Next-Generation Lexus GS?


Toyota has just released a next-generation Crown sedan exclusively for the Japanese market, making it the second such model I’ve posted about this week. However, unlike the Toyota Century, this new sedan might actually make an impact on the Lexus lineup.

There has been much discussion on the future of the Lexus GS, and that makes the Toyota Crown very important indeed. The two models have shared platforms and engines since 1993, this new Crown has been extensively redeveloped. It now uses a modified version of the GA-L platform from the new Lexus LS sedan & LC coupe, and the same hybrid powertrain also offered on both Lexus flagships. For all intents and purposes, this Toyota is already a Lexus underneath the sheet metal.

Not to discount the additional development required, but the Crown offers a basic shell that could be used for a next-generation Lexus GS. Exterior and interior styling would have to change, but then that plays exactly into the brand’s strengths. It should be noted that Lexus no longer needs a second mid-size sedan, but the GS could be refactored into a four-door coupe and be elevated to a more prestigious (and lucrative) segment.

It may all be in the timing, as Lexus has brought out three new cars (LC, LS, ES) into a market that prefers SUVs and crossovers. There’s been an understandable shift in priority for the brand, with the focus now shifting to the UX and the fast-tracked production version of the LF-1 Limitless crossover. But the pendulum will swing back at some point, and with the Toyota Crown, Lexus can easily have a new GS just waiting in the wings.

Lexus GS: Fourth Generation
Comments
Joaquin Ruhi
Also worth noting is that Crown15 echoes the engine lineup strategy of the 3rd-gen Auris in Europe: A single turbocharged gasoline engine; a smaller, economy-oriented hybrid powertrain; and a larger, performance hybrid powertrain.
i was very excited by the fact they added new performance hybrid, not old one... maybe the cost is not that crazy? Also it will be interesting to see performance stats in much lighter vehicle.
Joaquin Ruhi
Also worth noting is that Crown15 echoes the engine lineup strategy of the 3rd-gen Auris in Europe: A single turbocharged gasoline engine; a smaller, economy-oriented hybrid powertrain; and a larger, performance hybrid powertrain.
i was very excited by the fact they added new performance hybrid, not old one... maybe the cost is not that crazy? Also it will be interesting to see performance stats in much lighter vehicle.
Joaquin Ruhi
Also worth noting is that Crown15 echoes the engine lineup strategy of the 3rd-gen Auris in Europe: A single turbocharged gasoline engine; a smaller, economy-oriented hybrid powertrain; and a larger, performance hybrid powertrain.
I think a recurring theme in the future will be base gas, base hybrid, power hybrid, and optional performance gas type of lineup.
Joaquin Ruhi
Also worth noting is that Crown15 echoes the engine lineup strategy of the 3rd-gen Auris in Europe: A single turbocharged gasoline engine; a smaller, economy-oriented hybrid powertrain; and a larger, performance hybrid powertrain.
I think a recurring theme in the future will be base gas, base hybrid, power hybrid, and optional performance gas type of lineup.
Joaquin Ruhi
Also worth noting is that Crown15 echoes the engine lineup strategy of the 3rd-gen Auris in Europe: A single turbocharged gasoline engine; a smaller, economy-oriented hybrid powertrain; and a larger, performance hybrid powertrain.
I think a recurring theme in the future will be base gas, base hybrid, power hybrid, and optional performance gas type of lineup.
Joaquin Ruhi
Also worth noting is that Crown15 echoes the engine lineup strategy of the 3rd-gen Auris in Europe: A single turbocharged gasoline engine; a smaller, economy-oriented hybrid powertrain; and a larger, performance hybrid powertrain.
I think a recurring theme in the future will be base gas, base hybrid, power hybrid, and optional performance gas type of lineup.
Joaquin Ruhi
Also worth noting is that Crown15 echoes the engine lineup strategy of the 3rd-gen Auris in Europe: A single turbocharged gasoline engine; a smaller, economy-oriented hybrid powertrain; and a larger, performance hybrid powertrain.
I think a recurring theme in the future will be base gas, base hybrid, power hybrid, and optional performance gas type of lineup.
Joaquin Ruhi
Also worth noting is that Crown15 echoes the engine lineup strategy of the 3rd-gen Auris in Europe: A single turbocharged gasoline engine; a smaller, economy-oriented hybrid powertrain; and a larger, performance hybrid powertrain.
I think a recurring theme in the future will be base gas, base hybrid, power hybrid, and optional performance gas type of lineup.
Joaquin Ruhi
Also worth noting is that Crown15 echoes the engine lineup strategy of the 3rd-gen Auris in Europe: A single turbocharged gasoline engine; a smaller, economy-oriented hybrid powertrain; and a larger, performance hybrid powertrain.
I think a recurring theme in the future will be base gas, base hybrid, power hybrid, and optional performance gas type of lineup.
Joaquin Ruhi
Also worth noting is that Crown15 echoes the engine lineup strategy of the 3rd-gen Auris in Europe: A single turbocharged gasoline engine; a smaller, economy-oriented hybrid powertrain; and a larger, performance hybrid powertrain.
I think a recurring theme in the future will be base gas, base hybrid, power hybrid, and optional performance gas type of lineup.
Joaquin Ruhi
Also worth noting is that Crown15 echoes the engine lineup strategy of the 3rd-gen Auris in Europe: A single turbocharged gasoline engine; a smaller, economy-oriented hybrid powertrain; and a larger, performance hybrid powertrain.
I think a recurring theme in the future will be base gas, base hybrid, power hybrid, and optional performance gas type of lineup.
Joaquin Ruhi
Also worth noting is that Crown15 echoes the engine lineup strategy of the 3rd-gen Auris in Europe: A single turbocharged gasoline engine; a smaller, economy-oriented hybrid powertrain; and a larger, performance hybrid powertrain.
I think a recurring theme in the future will be base gas, base hybrid, power hybrid, and optional performance gas type of lineup.
Joaquin Ruhi
Also worth noting is that Crown15 echoes the engine lineup strategy of the 3rd-gen Auris in Europe: A single turbocharged gasoline engine; a smaller, economy-oriented hybrid powertrain; and a larger, performance hybrid powertrain.
I think a recurring theme in the future will be base gas, base hybrid, power hybrid, and optional performance gas type of lineup.
Joaquin Ruhi
Also worth noting is that Crown15 echoes the engine lineup strategy of the 3rd-gen Auris in Europe: A single turbocharged gasoline engine; a smaller, economy-oriented hybrid powertrain; and a larger, performance hybrid powertrain.
I think a recurring theme in the future will be base gas, base hybrid, power hybrid, and optional performance gas type of lineup.
Joaquin Ruhi
Also worth noting is that Crown15 echoes the engine lineup strategy of the 3rd-gen Auris in Europe: A single turbocharged gasoline engine; a smaller, economy-oriented hybrid powertrain; and a larger, performance hybrid powertrain.
I think a recurring theme in the future will be base gas, base hybrid, power hybrid, and optional performance gas type of lineup.
Joaquin Ruhi
Also worth noting is that Crown15 echoes the engine lineup strategy of the 3rd-gen Auris in Europe: A single turbocharged gasoline engine; a smaller, economy-oriented hybrid powertrain; and a larger, performance hybrid powertrain.
I think a recurring theme in the future will be base gas, base hybrid, power hybrid, and optional performance gas type of lineup.
Joaquin Ruhi
Also worth noting is that Crown15 echoes the engine lineup strategy of the 3rd-gen Auris in Europe: A single turbocharged gasoline engine; a smaller, economy-oriented hybrid powertrain; and a larger, performance hybrid powertrain.
I think a recurring theme in the future will be base gas, base hybrid, power hybrid, and optional performance gas type of lineup.
Joaquin Ruhi
Also worth noting is that Crown15 echoes the engine lineup strategy of the 3rd-gen Auris in Europe: A single turbocharged gasoline engine; a smaller, economy-oriented hybrid powertrain; and a larger, performance hybrid powertrain.
I think a recurring theme in the future will be base gas, base hybrid, power hybrid, and optional performance gas type of lineup.
ssun30
I think a recurring theme in the future will be base gas, base hybrid, power hybrid, and optional performance gas type of lineup.
it depends on the market - this will likely not happen in US for now, but it is definitely a strategy in Europe and I would assume in the future Japan.

China seems likely too.
ssun30
I think a recurring theme in the future will be base gas, base hybrid, power hybrid, and optional performance gas type of lineup.
it depends on the market - this will likely not happen in US for now, but it is definitely a strategy in Europe and I would assume in the future Japan.

China seems likely too.
ssun30
I think a recurring theme in the future will be base gas, base hybrid, power hybrid, and optional performance gas type of lineup.
it depends on the market - this will likely not happen in US for now, but it is definitely a strategy in Europe and I would assume in the future Japan.

China seems likely too.
ssun30
I think a recurring theme in the future will be base gas, base hybrid, power hybrid, and optional performance gas type of lineup.
it depends on the market - this will likely not happen in US for now, but it is definitely a strategy in Europe and I would assume in the future Japan.

China seems likely too.
ssun30
I think a recurring theme in the future will be base gas, base hybrid, power hybrid, and optional performance gas type of lineup.
it depends on the market - this will likely not happen in US for now, but it is definitely a strategy in Europe and I would assume in the future Japan.

China seems likely too.
ssun30
I think a recurring theme in the future will be base gas, base hybrid, power hybrid, and optional performance gas type of lineup.
it depends on the market - this will likely not happen in US for now, but it is definitely a strategy in Europe and I would assume in the future Japan.

China seems likely too.
ssun30
I think a recurring theme in the future will be base gas, base hybrid, power hybrid, and optional performance gas type of lineup.
it depends on the market - this will likely not happen in US for now, but it is definitely a strategy in Europe and I would assume in the future Japan.

China seems likely too.
ssun30
I think a recurring theme in the future will be base gas, base hybrid, power hybrid, and optional performance gas type of lineup.
it depends on the market - this will likely not happen in US for now, but it is definitely a strategy in Europe and I would assume in the future Japan.

China seems likely too.
ssun30
I think a recurring theme in the future will be base gas, base hybrid, power hybrid, and optional performance gas type of lineup.
it depends on the market - this will likely not happen in US for now, but it is definitely a strategy in Europe and I would assume in the future Japan.

China seems likely too.
ssun30
I think a recurring theme in the future will be base gas, base hybrid, power hybrid, and optional performance gas type of lineup.
it depends on the market - this will likely not happen in US for now, but it is definitely a strategy in Europe and I would assume in the future Japan.

China seems likely too.
ssun30
I think a recurring theme in the future will be base gas, base hybrid, power hybrid, and optional performance gas type of lineup.
it depends on the market - this will likely not happen in US for now, but it is definitely a strategy in Europe and I would assume in the future Japan.

China seems likely too.
ssun30
I think a recurring theme in the future will be base gas, base hybrid, power hybrid, and optional performance gas type of lineup.
it depends on the market - this will likely not happen in US for now, but it is definitely a strategy in Europe and I would assume in the future Japan.

China seems likely too.

S