AdvertisingCanadaCommercialsF SPORTLexus ISLexus IS F: First GenerationLexus IS-CLexus IS-C: First GenerationLexus IS-FLexus IS: Second GenerationVideos

Sleek New IS Website from Lexus Canada

Last month, we saw behind-the-scenes footage for a new Lexus commercial featuring all versions of the IS — now here’s the finished product as part of a new IS section on the Lexus Canada website: Lots of energy to the site, and definitely worth clicking through — the video quality is just fantastic. Very sleek, …
1st GenerationLexus IS-CReviewsUSA

Lexus IS 250C Review from Autoweek

AutoWeek has posted a editor driver log of the 2010 Lexus IS 250C, and while they gave the convertible marks for its smoothness and features, when it came to styling and and other aspects, they were not as forgiving—first off, senior editor Bob Gritzinger noted the design challenges faced by all hardtop convertibles, and concluded …
1st GenerationAdvertisingBrandingCanadaLexus ISLexus IS-CLexus IS: Second Generation

Great Lexus IS Convertible Billboard in Toronto

Check out this cool Lexus IS-C digital billboard in downtown Toronto: What’s interesting is that the position of the IS-C roof changes depending on the current weather, which is also displayed underneath the car. Very nicely executed! (Hopefully this is still in place the top is down when I’m in Toronto next week…) [Source: DSE]
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Will there be a Lexus IS Coupe or IS-F Convertible?

With the Lexus IS convertible arriving in dealerships, two questions have started to come up—Will there be an IS coupe? And what about an IS-F version of the convertible? The first question was posed to Lexus USA General Manager Mark Templin by Jalopnik, here was his reply: “Since all the hard work of getting a …
1st GenerationLexus IS-CReviews

My.IS Reviews the Lexus IS Convertible

It’s unlikely that we’ll see a more thorough review of the Lexus IS-C than the one by Joaquin from My.IS, who dives into every conceivable feature of the new convertible: We left the top down, intrigued to see if Lexus’ efforts to ensure that top-down motoring was a quiet, relaxing and unruffled experience were successful. …
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Lexus IS Convertible F-Sport Photo Gallery

To promote the fact that the existing F-Sport performance accessories for the Lexus IS are fully compatible with the IS Convertible, Lexus has released some images with an IS-C decked out to the nines: {embed=“site/gallery” gallery_id=“1157”} The convertible is still too junky in the trunky for my tastes, but the 19” forged alloy wheels suit …
1st GenerationLexus IS-CUSAWebsites

New Lexus IS Convertible Mini-Site

As part of their IS convertible advertising campaign, Lexus USA has put together a mini-site that’s just as much fun as their new commercials: The website first demonstrates the new features of the IS-C, then asks how you would use each highlighted point—then rates your answer on the Live a Little scale. It’s easy to …
1st GenerationLexus IS-CReviews

Edmunds Reviews the Lexus IS 350C

If Edmunds’ initial review of the IS 350C is any indication, Lexus’ new convertible looks like it could be a real winner: When the top is down, sunlight floods the IS C’s cabin and you’re overcome with a sense of well-being, so different from the wretched life you lead locked away in the office during …
1st GenerationLexus IS-CSales Reports

Lexus IS-C Sales Expectations

Lexus has shared some of the sales expectations of the new IS convertible—according to Automotive News, the company is hoping for worldwide monthly sales of 1,600 units. Whether or not such numbers are possible will depend entirely on North America, where 70% of production will be sent. “This is meant to appeal as an entry-level …