Similar to the introduction of the CT 200h in Dubai, Lexus France also did an exceptional 3D display projection on the side of the Château de Saint-Germain-en-Laye: How brilliant that Lexus has managed to “sync” its regional launch events with a global theme. Here’s two more videos of a lightshow from Lexus Singapore — first […]
Lexus Canada has revealed their CT 200h launch commercial, and it’s a racy affair: Just in case you miss it — it’s a different girl at the end (you can tell from the necklace). Scandalous! Update: There’s also a shorter 15 second spot: I’m willing to bet that the CT 200h becomes Canada’s best selling […]
Not to be too sensational, but this video from the Lexus CT 200h launch event in Dubai is easily one of the best car introductions I’ve ever seen: Admittedly, it’s a little too long, but I can see why the designers would want to stretch it out — the colors, the soundtrack, the animations are […]
Lexus Taiwan’s CT 200h launch commercial is in the same vein as the USA’s Escher-inspired effort: One thing I’ve noticed about all the commercials so far is how energetic they are — there’s a very consistent feel throughout all the different global markets.
The Lexus CT 200h now has its very own section on the Lexus USA website, and it contains full specifications, available options, product details, and most importantly, new and highly stylized photos — here’s a sampling: Along with the more standard information pages, there’s also an additional mini-site that gives a full point-by-point 360° view […]
Yesterday, we saw the first three US commercials for the Lexus CT 200h, and now here’s the forth: This one is surely the most memorable of them all, especially with its similarity to Inception. Interesting to see the Fire Agate Pearl exterior paint featured so prominently, but it’s not surprising given its uniqueness. (It sure […]