Honda to unveil TrailSport for off-road focused trims

[Tragic Bronson]

Honda Introduces TrailSport: New Direction to Advance Rugged Off-Road Design & Capability of Light Trucks

Honda today introduced TrailSport, the next chapter in its rugged light truck direction.

hondanews.com

Honda Launches Off-Road-Focused TrailSport Trim Line

Honda released an image of the TrailSport logo and says that the first TrailSport-badged Hondas will arrive by the end of the year.

www.caranddriver.com

They will compete against Ford's recently released Timberline trim for the Explorer and Hyundai's XRT package added to the Santa Fe, with both trims expected to migrate across the automakers’ rosters.

Definitely NOT competing with TRD Pro/Off Road

 

[mikeavelli]

Smart because it’s trendy but lame AF. Not off road stuff at all. The aCuRa and Honda ads are truly misleading and to think people fall for it.

 

[mikeavelli]

So ridiculously lame. Saw this display at long beach.

 

[NXracer]

Its smart, and I think an avenue Toyota has dabbled with in the past and currently is slightly dipping their feet into with the Rav4 "adventure" and "trd offroad". @mikeavelli

The niche also exists with honda enthusiasts like this:

I would not be surprised to see a Toyota Highlander with an "offroad" label soon

 

[Gecko]

Crapping on the 4Runner for 17-18MPG in a Passport that has a roof box, lift, off-road tires, full size spare, etc,... I have a hard time believing he's getting much better than that, especially with his claim of 24-28MPG. Lol. There are just some things about the laws of physics that just don't add up with that.

"Overlanding" is different than driving dirt roads, but I guess that's the difference between how Honda and Toyota people talk about driving off paved roads 🤣