Commercial: The Art & Science of Lexus High-Performance

Gecko

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Full :60 cut:


:30 cut down:


Extreme Measures - LC and LCh:



Really great work on these... I love seeing the focus on engineering and performance. Old school Lexus goodness :)
 

krew

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Commercial: The Art & Science of Lexus High-Performance

18-06-11-lexus-lc-500-commercial.jpg


Includes rare look inside Motomachi assembly plant.
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CIF

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Great commercials...but does anyone else find it really ironic that they are featuring the LC in track footage and showing it it alongside real F cars (implying its an F car)? We have real world proof from an LC owner here on the forums that the LC cannot handle sustained track use. It makes sense of course because the LC is not a real F car, but a regular Lexus model. Perhaps Lexus should have saved the track footage for the rumored coming LC F.
 

mikeavelli

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Great commercials...but does anyone else find it really ironic that they are featuring the LC in track footage and showing it it alongside real F cars (implying its an F car)? We have real world proof from an LC owner here on the forums that the LC cannot handle sustained track use. It makes sense of course because the LC is not a real F car, but a regular Lexus model. Perhaps Lexus should have saved the track footage for the rumored coming LC F.

Lexus markets the LC as a Performance Lexus. Its that way on the website and even on graphs at Lexus Racing its included. Yeah its odd but it is what it is.
 

Ian Schmidt

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I think this is a case like with F-Sport or AMG-Sport where buyers want some flimsy reassurance that it's high performance (even though they know otherwise) before they go and drive it to Costco.