Video: Eye-Tracking Technology Traces the Lexus IS F SPORT

[krew]

krew

A marketing campaign from Lexus Asia Pacific produces some unusual results.

View the original article post

 

[meth.ix]

I love how the most prominent thing in the sketches is the Spindle Grille lol

 

[Alexander Li]

For me, the most eye-catching thing would be the wheels. And in this case, it didn't show up in the sketch.